RECRUITING ONLINE SURVEY PANEL MEMBERS UTILIZING A SURVEY TOOL
First Claim
1. A method for recruiting people to join an online survey panel over the Internet, the method comprising the steps of:
- (a) offering, by a party, the use of a survey tool for creating online surveys to a plurality of online users through an offer;
(b) inviting, by said party through said offer, said plurality of online users to join the online survey panel;
(c) providing, by said party through said offer, a registration information to said plurality of online users who want to join the online survey panel via a registration server; and
(d) allowing, by said party, access by said plurality of online users to said survey tool.
1 Assignment
0 Petitions
Accused Products
Abstract
A survey tool, that may be a web-based or downloadable application, is provided to ordinary online users to enable them to create their own survey, quiz, test, poll, or similar item for posting on their website, blog, or social networking or community site page. The Internet user designs a survey utilizing the survey tool. The market research company allows the Internet user to post the results of at least one question from the survey designed by the Internet user on their own website, blog, social networking or community site page, etc. The market research company may invite the survey takers and survey viewers, as well as the Internet user, to join the market research company online survey panel through clicking on a link to the market research company'"'"'s website. Thus, the market research company is able to add new members to its online survey panel with very little effort.
54 Citations
33 Claims
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1. A method for recruiting people to join an online survey panel over the Internet, the method comprising the steps of:
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(a) offering, by a party, the use of a survey tool for creating online surveys to a plurality of online users through an offer; (b) inviting, by said party through said offer, said plurality of online users to join the online survey panel; (c) providing, by said party through said offer, a registration information to said plurality of online users who want to join the online survey panel via a registration server; and (d) allowing, by said party, access by said plurality of online users to said survey tool. - View Dependent Claims (2, 3, 4, 5, 6, 7, 8, 9, 10, 11, 12, 13, 14, 15, 16, 17)
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18. A system for recruiting people to join an online survey panel, the system comprising:
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a survey tool for creating online surveys; a web host server for hosting said survey tool on the Internet, and for disseminating, to a plurality of web browsers of a plurality of online users on the Internet, an offer to use said survey tool and to join the online survey panel; and a registration server for providing registration information over the Internet to said plurality of web browsers of said plurality of online users who want to join the online survey panel. - View Dependent Claims (19, 20, 21, 22, 23, 24, 25, 26, 27)
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28. A method for recruiting an Internet user to join an online survey panel, the method comprising the steps of:
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(a) offering the use of a web-based survey tool to the Internet user in exchange for the Internet user joining the online survey panel; (b) securing demographic information from the Internet user required for the online survey panel; and (c) granting access to the Internet user to said web-based survey tool through a host web server. - View Dependent Claims (29, 30, 31)
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32. A method for recruiting an Internet user to join an online survey panel, the method comprising the steps of:
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viewing by the Internet user a website, blog, or web page on a social network website that has posted therein a graphic image of a result of at least one survey question from an online survey, along with a link to take said online survey; clicking by the Internet user on said link for taking said online survey; taking said online survey by the Internet user; and viewing by the Internet user through said online survey an offer to join the online survey panel. - View Dependent Claims (33)
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Specification