SYSTEM AND METHOD FOR DISPLAYING CONTENT BY MONITORING USER-GENERATED ACTIVITY

• US 20080244438A1
• Filed: 09/28/2007
• Published: 10/02/2008
• Est. Priority Date: 03/31/2007
• Status: Abandoned Application

• Current Assignee: Topix
• Original Assignee: Topix
• Inventors: Skrenta, Richard, Peters, Keith
• Application Number:
  US11/864,859
• Publication Number:
  US 20080244438A1
• Time in Patent Office: Days
• US Class Current: 715/772
• CPC Class Codes: G06F 16/9535 Search customisation based on user profiles and personalisation

Abstract

In an online environment, specific threads or forums of user-generated posts are selected for prominence based on some detected measure of user-activity in that thread and/or forum. The select threads or forums may be identified by measuring or quantifying the amount of interactive content provided in such threads or forums. Based on the determinations, embodiments provide that information or links are displayed in prominence on the online site, where the information or links direct viewers to locations of select threads.

Claims

1. A method for providing content on a website, the method comprising:

monitoring, during a given time period, an activity level of a plurality of user-generated content mediums;

selecting a set of user-generated content mediums from the plurality of user-generated content mediums for prominence, wherein selecting the set is based at least in part on the activity level of each user-generated content medium in the set; and

providing or identifying each of the user-generated content mediums in the set with prominence on the website.

2. The method of claim 1, wherein monitoring the activity level of the plurality of user-generated content mediums includes monitoring a number of postings made in each of a plurality of forums and/or threads that are hosted on the website.

3. The method of claim 1, wherein monitoring the activity level of the plurality of user-generated content mediums includes monitoring one or more of (i) a total number of postings to each of the plurality of user-generated content mediums that are monitored, or (ii) a change in the total number of postings to each of the plurality of user-generated content mediums from one time period to another.

4. The method of claim 1, wherein monitoring the activity level of the plurality of user-generated content mediums includes monitoring a number of postings made in each of the plurality of user-generated content mediums by new or occasional posters.

5. The method of claim 1, wherein providing or identifying each of the user-generated content mediums in the set with prominence is performed for at least a portion of the given time period.

6. The method of claim 1, wherein providing or identifying each of the user-generated content mediums in the set with prominence includes providing a link to one or more of the selected set of user-generated content mediums on a home page of the website.

7. The method of claim 1, wherein providing or identifying each of the user-generated content mediums in the set with prominence includes providing a link to one or more of the selected set of user-generated content mediums on a page that is different than a page on which the one or more of the selected set of user-generated content mediums is normally provided.

8. The method of claim 1, wherein providing or identifying each of the user-generated content mediums in the set with prominence includes listing one or more of the selected set of user-generated content mediums prominently on the home page of the website.

9. The method of claim 1, further comprising providing each of the plurality of user-generated content mediums in connection with an article about current events, and wherein the method further comprises displaying the article or information from the article in prominence at the website.

10. A method for providing content on a website, the method comprising:

providing a plurality of pages that comprise at least a portion of the website, wherein each of the plurality of pages is assigned to at least one corresponding topic and displays content based on a plurality of content items that have been programmatically and/or manually determined to be relevant to the at least one corresponding topic of that page;

on each of the plurality of pages, enabling one or more threads in connection with one or more of the plurality of content items;

monitoring, during a given time period, an activity level of at least some of the one or more threads at each of the plurality of pages; and

selecting a set of threads based at least in part on the activity level of each thread in the set.

11. The method of claim 10, wherein selecting a set of threads includes selecting the set of threads for prominence, and wherein the method further comprises displaying at least some of the threads in the set in prominence.

12. The method of claim 11, wherein displaying at least some of the threads in the set in prominence includes performing one or more of (i) displaying a portion of the at least one thread on a home page, or (ii) displaying a link to the at least one thread on the home page of the website.

13. The method of claim 12, wherein displaying at least some of the threads is performed during at least a portion of the given time period.

14. The method of claim 10, wherein the method further comprises providing the content item for each selected thread in the set in prominence on the website.

15. The method of claim 14, wherein providing the content item for each selected thread in the set in prominence includes displaying at least one of a link or a portion of the content item on a home page of the website.

16. The method of claim 10, wherein monitoring the activity level of at least some of the one or more threads includes monitoring a number of postings made in each of a plurality of threads that are hosted on the website.

17. The method of claim 10, wherein monitoring the activity level of at least some of the one or more threads includes monitoring one or more of (i) a total number of postings to each of the plurality of threads that are monitored, or (ii) a change in the total number of postings to each of the plurality of threads from one time period to another.

18. The method of claim 10, wherein monitoring the activity level of at least some of the one or more threads includes monitoring a number of postings made in each of the plurality of threads by new or occasional posters.

19. The method of claim 10, wherein the method further comprises identifying a category of a page on which one of the threads in the set of threads is provided, and displaying in prominence on the website at least one of (i) identification of the category, and/or (ii) a link to the page of the category.

20. A system for providing content on a website, the system comprising:

a content manager configured to generate data for a plurality of category-specific presentations, each category-specific presentation including content based on a plurality of content items that have been programmatically or manually determined to be pertinent to a category of that presentation;

a content medium manager configured to manage, for each category-specific presentation, one or more user-generated content mediums, each of the one or more user-generated content mediums receiving and displaying postings from users of the website;

an analyzer that monitors an activity level of each of the one or more user-generated content mediums on the website in order to select one or more user-generated content mediums for prominence; and

a presentation component that is configured (i) to receive the data from the content manger to provide the plurality of category-specific presentations, (ii) to communicate with the manager in enabling use and presentation of the one or more user-generated content mediums, (iii) to identify, from the analyzer, the selected one or more user-generated content mediums, and (iv) present the selected one or more user-generated content mediums in prominence on the website.

21. The system of claim 20, wherein the plurality of category-specific presentations each correspond to a web page that is assigned to one or more topics or categories.

22. The system of claim 21, wherein each web page displays articles and content for the one or more topics or categories that are assigned to that web page, and wherein at least some of the user-generated content-mediums each correspond to one of a forum for a category-specific page, or a thread for an article that is provided on that web page.