SERVER AND RELATED METHOD FOR INSERTING DATA INTO STREAMING DATA FOR A NETWORK SYSTEM

• US 20080250131A1
• Filed: 02/24/2008
• Published: 10/09/2008
• Est. Priority Date: 04/04/2007
• Status: Abandoned Application

• Current Assignee: Heimavista, Inc.
• Original Assignee: Heimavista, Inc.
• Inventors: Lee, Ching-Kang
• Application Number:
  US12/036,290
• Publication Number:
  US 20080250131A1
• Time in Patent Office: Days
• US Class Current: 709/223
• CPC Class Codes: G06Q 30/02 Marketing; Price estimation or determination; Fundraising
• CPC Class Codes: H04L 67/306 User profiles
• CPC Class Codes: H04L 67/53 using third party service providers
• CPC Class Codes: H04N 21/218 Source of audio or video content , e.g. local disk arrays details of retrieval in video databases G06F16/739
• CPC Class Codes: H04N 21/235 Processing of additional data, e.g. scrambling of additional data or processing content descriptors
• CPC Class Codes: H04N 21/435 Processing of additional data, e.g. decrypting of additional data, reconstructing software from modules extracted from the transport stream
• CPC Class Codes: H04N 21/4622 Retrieving content or additional data from different sources, e.g. from a broadcast channel and the Internet web site content organization and management for information retrieval from the Internet G06F16/958; transmission by internet of broadcast information H04H60/82; stock exchange data over packet-switching network H04L12/1804; push services including data channel over packet-switching network H04L12/1859
• CPC Class Codes: H04N 21/4788 communicating with other users, e.g. chatting arrangements for providing for computer conferences, e.g. chat rooms, to substation in data switching networks H04L12/1813; distributed application using peer-to-peer [P2P] networks H04L67/104
• CPC Class Codes: H04N 21/6543 for forcing some client operations, e.g. recording remote booting in general G06F9/4416
• CPC Class Codes: H04N 21/812 involving advertisement data advertising per se G06Q30/02

Abstract

A server of a network system for inserting data into a streaming data displayed by a user comprises a first store unit, a statistic unit, a selecting unit, a displaying control unit and an output unit. The first store unit is sued for storing a plurality of data contents. The statistic unit is coupled to the first store unit and used for collecting and analyzing information of the plurality of data contents and information of the user to generate a statistic result. The selecting unit is used for selecting at least one data content from the plurality of data contents according to the statistic result. The displaying control unit is used for generating a control information for controlling the timing of displaying the selected data contents over the user. The output unit is used for transmitting the control information and the selected data contents to the user.

Claims

1. A server for inserting data into a streaming data displayed by a user for a communications network, the server comprising:

a first store unit for storing a plurality of data contents;

a statistic unit coupled to the first store unit, for collecting and analyzing information of the plurality of data contents and information of the user to generate a statistic result;

a selecting unit for selecting at least one data content from the plurality of data contents according to the statistic result;

a displaying control unit for generating a control information for controlling the timing of displaying the selected data contents over the user; and

an output unit for transmitting the control information and the selected data contents to the user;

wherein the timing of displaying the plurality of data contents comprises a time point during the display of the streaming data.

2. The server of claim 1, wherein the data contents are advertisements.

3. The server of claim 1, wherein the data contents are text, image, media contents.

4. The server of claim 1, wherein the data contents are transmitted in a streaming way.

5. The server of claim 1, wherein the information of the data contents and the information of the user are collected from a gateway server coupled to the user and the server.

6. The server of claim 5, wherein the gateway server records personal information of the user and the request information of the user corresponding to the plurality of data contents.

7. The server of claim 6, wherein the personal information comprises attributes of an identity, an interest and an occupation.

8. The server of claim 1, wherein the user comprises:

a network interface for receiving the streaming data and the selected data contents and the control information;

a second store unit for storing the plurality of data contents;

a third store unit for storing the streaming data; and

a display unit for displaying the streaming data and the selected data contents according to the control information.

9. The server of claim 1, wherein the user receives the streaming data via a peer-to-peer file sharing network system.

10. The server of claim 1, wherein the timing of displaying the plurality of data contents further comprises a time point of waiting a request, a time point before the display of the streaming data, and a time point after the display of the streaming data.

11. A method of inserting data into a streaming data displayed by a user coupled to a server via a communications network, the server comprising a plurality of data contents, the method comprising:

collecting and analyzing information of the plurality of data contents and information of the user to generate a statistic result;

selecting at least one data content from the plurality of data contents according to the statistic result;

generating a control information for controlling the timing of displaying the selected data contents over the user;

transmitting the control information and the plurality of data contents to the user; and

displaying the streaming data and the selected data contents according to the control information;

wherein the timing of displaying the plurality of data contents comprises a time point during the display of the streaming data.

12. The method of claim 11, wherein the data contents are advertisements.

13. The method of claim 11, wherein the data contents are text, image, media contents.

14. The method of claim 11, wherein the data contents are transmitted in a streaming way.

15. The method of claim 11 further comprising recording personal information of the user and the request information of the user corresponding to the plurality of data contents.

16. The method of claim 15, wherein the personal information comprises attributes of an identity, an interest and an occupation.

17. The method of claim 11, wherein the streaming data is received by the user via a peer-to-peer file sharing network system.

18. The server of claim 11, wherein the timing of displaying the plurality of data contents further comprises a time point of waiting a request, a time point before the display of the streaming data, and a time point after the display of the streaming data.