DIGITAL EXCHANGE SYSTEM AND METHOD

• US 20080262942A1
• Filed: 04/23/2008
• Published: 10/23/2008
• Est. Priority Date: 04/23/2007
• Status: Abandoned Application

• Current Assignee: Trimble Navigation Limited (Trimble Inc.)
• Original Assignee: Trimble Navigation Limited (Trimble Inc.)
• Inventors: Kohler, David D. R., Bissett, William Paul
• Application Number:
  US12/108,224
• Publication Number:
  US 20080262942A1
• Time in Patent Office: Days
• US Class Current: 705/26
• CPC Class Codes: G06Q 30/06 Buying, selling or leasing transactions
• CPC Class Codes: G06Q 30/0601 Electronic shopping [e-shopping]
• CPC Class Codes: G06Q 30/0613 Third-party assisted
• CPC Class Codes: G06Q 30/0623 Item investigation
• CPC Class Codes: G06Q 99/00 Subject matter not provided for in other groups of this subclass

Abstract

A method and computer program product for associating a value with a first digital content by a first party, thus defining a first value. The first digital content is provided to a second party. A second digital content is received from the second party that is based, at least in part, on the first digital content. The second digital content provides a first enhancement to the first digital content. A value is associated with the first enhancement of the second digital content, thus defining a second value.

Claims

1. A method of marketing digital content comprising:

associating a value with a first digital content by a first party, thus defining a first value;

providing the first digital content to a second party;

receiving from the second party, a second digital content, based, at least in part, on the first digital content, wherein the second digital content provides a first enhancement to the first digital content; and

associating a value with the first enhancement of the second digital content, thus defining a second value.

2. The method of claim 1 further comprising:

offering the second digital content for a first final value that is at least the sum of the first value and the second value.

3. The method of claim 2 wherein the first party and the second party are the same party.

4. The method of claim 2 further comprising:

selling/licensing the second digital content to a purchaser.

5. The method of claim 4 further comprising:

providing the first value to the first party.

6. The method of claim 4 further comprising:

providing the second value to the second party.

7. The method of claim 4 further comprising:

providing the second digital content to the purchaser.

8. The method of claim 7 further comprising:

receiving from the purchaser a third digital content, based, at least in part, on the second digital content, wherein the third digital content provides a second enhancement to the second digital content.

9. The method of claim 8 further comprising:

associating a value with the second enhancement of the third digital content, thus defining a third value.

10. The method of claim 9 further comprising:

offering the third digital content for a second final value that is at least the sum of the first value, the second value, and the third value.

11. A computer program product residing on a computer readable medium having a plurality of instructions stored thereon which, when executed by a processor, cause the processor to perform operations comprising:

associating a value with a first digital content by a first party, thus defining a first value;

providing the first digital content to a second party;

receiving from the second party, a second digital content, based, at least in part, on the first digital content, wherein the second digital content provides a first enhancement to the first digital content; and

associating a value with the first enhancement of the second digital content, thus defining a second value.

12. The computer program product of claim 11 further comprising instructions for:

offering the second digital content for a first final value that is at least the sum of the first value and the second value.

13. The computer program product of claim 12 wherein the first party and the second party are the same party.

14. The computer program product of claim 12 further comprising instructions for:

selling/licensing the second digital content to a purchaser.

15. The computer program product of claim 14 further comprising instructions for:

providing the first value to the first party.

16. The computer program product of claim 14 further comprising instructions for:

providing the second value to the second party.

17. The computer program product of claim 14 further comprising instructions for:

providing the second digital content to the purchaser.

18. The computer program product of claim 17 further comprising instructions for:

receiving from the purchaser a third digital content, based, at least in part, on the second digital content, wherein the third digital content provides a second enhancement to the second digital content.

19. The computer program product of claim 18 further comprising instructions for:

associating a value with the second enhancement of the third digital content, thus defining a third value.

20. The computer program product of claim 19 further comprising instructions for:

offering the third digital content for a second final value that is at least the sum of the first value, the second value, and the third value.