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System and method for delivering promotional and information content during a computer-based application and collecting impression metrics

  • US 20080263673A1
  • Filed: 09/28/2007
  • Published: 10/23/2008
  • Est. Priority Date: 09/29/2006
  • Status: Abandoned Application
First Claim
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1. A method for providing information content displayed during a computer-based application, comprising the steps of:

  • creating an information content pack, wherein the pack comprises a plurality of content sets;

    delivering the information content pack to at least one server;

    downloading the information content pack from the at least one server;

    displaying at least one content set from the plurality of content sets while the computer-based application is engaged by a user even if a connection does not then exist between the computer-based application and an associated application server;

    collecting a set of impression metrics while the computer-based application is engaged by the user even if a connection does not then exist between the computer-based application and the associated application server; and

    delivering the set of impression metrics to the at least one server when the computer-based application is engaged by the user and is connected to the associated application server.

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