Method of and System for Managing Promotions for Purchase Transactions Over a Network

• US 20080281680A1
• Filed: 06/23/2008
• Published: 11/13/2008
• Est. Priority Date: 06/19/2000
• Status: Active Grant

• Current Assignee: Catalina Marketing Corporation
• Original Assignee: Catalina Marketing Corporation
• Inventors: LAOR, Raviv
• Granted Patent: US 8,108,251 B2
• Time in Patent Office: Days
• US Class Current: 705/10
• CPC Class Codes: G06Q 30/02 Marketing; Price estimation or determination; Fundraising
• CPC Class Codes: G06Q 30/0203 Market surveys; Market polls
• CPC Class Codes: G06Q 30/0225 Avoiding frauds
• CPC Class Codes: G06Q 30/0239 Online discounts or incentives
• CPC Class Codes: G06Q 30/0254 based on statistics

Abstract

A system for managing promotions over a network includes a promotion server system having a computer processor and associated datastore, the datastore containing data representative of terms and statistics of one or more item promotions, and a commercial server system including a computer processor, the commercial server system being selectively coupleable to the promotion server system over the network. The promotion server system includes promotion code for transferring, to the commercial server system, the data representative of the terms and statistics of the promotions.

Claims

1. A system for managing promotions over a network comprising:

a promotion server system including a computer processor and associated datastore, said datastore containing data representative of terms and statistics of one or more item promotions; and

a commercial server system including a computer processor, said commercial server system being selectively coupleable to said promotion server system over said network;

wherein said promotion server system includes promotion code for transferring, to said commercial server system, said data representative of the terms and statistics of said promotions.

2-27. -27. (canceled)