System for Providing a Service to Venues Where People Aggregate
First Claim
1. A system for providing a service to venues where people aggregate, where the traits, behaviors or demographics of people who attend said venues are of interest to said venues and to members, said members being associated with an organization for processing and transmitting information to said venues and said members, said venues having characteristics or promotional material of interest to said members, said system comprising:
- mobile communication devices of said members; and
a data processor having data comprising;
(A) trait or behavior information of each said member;
(B) demographics of said members;
(C) location information from said mobile communication devices of said members concerning their locations;
or(D) characteristic information of said venues;
said data processor transmitting (a) venue-intended information to said venues, said venue-intended information comprising at least a portion of (i) said trait information, (ii) said behavior information or (iii) said demographics of said members and (b) member-intended information to said mobile communication devices of said members, said member-intended information comprising at least a portion of (i) said demographics of said members at said venues (ii) said characteristic information or (iii) said promotional material.
7 Assignments
0 Petitions
Accused Products
Abstract
A system and method for providing a service to promoters, including venues and advertising sponsors, who wish to provide promotions. The service includes making promoter promotions accessible by the mobile phones of members associated with an organization. Typically a promotion and member are matched based on the member'"'"'s geographical position, which may be reported by the member or determined automatically by a position sensor in their mobile phone, and optionally by the member'"'"'s traits and behaviors. By accepting a promotion, a member may receive reward points which can be used to obtain goods and services. In addition to accessing promotions, members have mobile access to real-time information about the venues, such as the demographics of venue attendees and media posted by attendees concerning venue characteristics. Using the system, members can determine before going to a venue, such as a nightclub or bar, which venue has their preferred attendee demographic, atmosphere, music, cover charge, drink specials, friends, etc.
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Citations
53 Claims
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1. A system for providing a service to venues where people aggregate, where the traits, behaviors or demographics of people who attend said venues are of interest to said venues and to members, said members being associated with an organization for processing and transmitting information to said venues and said members, said venues having characteristics or promotional material of interest to said members, said system comprising:
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mobile communication devices of said members; and a data processor having data comprising; (A) trait or behavior information of each said member; (B) demographics of said members; (C) location information from said mobile communication devices of said members concerning their locations;
or(D) characteristic information of said venues; said data processor transmitting (a) venue-intended information to said venues, said venue-intended information comprising at least a portion of (i) said trait information, (ii) said behavior information or (iii) said demographics of said members and (b) member-intended information to said mobile communication devices of said members, said member-intended information comprising at least a portion of (i) said demographics of said members at said venues (ii) said characteristic information or (iii) said promotional material. - View Dependent Claims (2, 3, 4, 5, 6, 7, 8, 9, 10, 11, 12)
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13. A system for providing a service to venues where people aggregate, where the traits, behaviors or demographics of people who attend said venues are of interest to said venues and to members, said members being associated with an organization for processing and transmitting information to said venues and said members, said venues having characteristics or promotional material of interest to said members, said system comprising:
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mobile communication devices of said members; and a data processor having data comprising; (A) trait or behavior information of each said member; (B) demographics of said members;
or(C) location information from said mobile communication devices of said members concerning their locations; said data processor (a) receiving venue-transmitted information, said venue-transmitted information comprising said promotional material and (b) transmitting member-intended information to said mobile communication devices of said members, said member-intended information comprising at least a portion of said demographics of said members at said venues. - View Dependent Claims (14, 15)
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16. A system for providing a service to venues where people aggregate, where the traits, behaviors or demographics of people who attend said venues are of interest to said venues and to members, said members being associated with an organization for processing and transmitting information to said venues and said members, said venues having characteristics or promotional material of interest to said members, said system comprising:
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mobile communication devices of said members; and a data processor having data comprising; (A) trait or behavior information of each said member; (B) demographics of said members;
or(C) location information from said mobile communication devices of said members concerning their locations; said data processor transmitting member-intended information to said mobile communication devices of said members, said member-intended information comprising at least a portion of said demographics of said members at said venues. - View Dependent Claims (17, 18, 19, 20, 21, 22, 23)
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24. A system for providing a service to venues where people aggregate, where the traits, behaviors or demographics of people who attend said venues are of interest to said venues and to members, said members being associated with an organization for processing and transmitting information to said venues and said members, said venues having characteristics or promotional material of interest to said members, said system comprising:
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mobile communication devices of said members; and a data processor having data comprising demographics of people; said data processor transmitting member-intended information to said mobile communication devices of said members, said member-intended information comprising at least a portion of said demographics of people at said venues. - View Dependent Claims (25, 26, 27, 28, 29, 30, 31, 32, 33, 34, 35, 36, 37, 38, 39, 40, 41, 42, 43)
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44. A method for providing a service to venues where people aggregate, where the traits, behaviors or demographics of people who attend said venues are of interest to said venues and to members, said members being associated with an organization for processing and transmitting information to said venues and said members, said venues having characteristics or promotional material of interest to said members, said method employing communication devices of members and a data processor containing members'"'"' traits and demographics of members, said method comprising:
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transmitting members'"'"' location information from said communication devices to said data processor; transmitting demographics information from said data processor to said communication devices; whereby said members select a venue based on said demographics information.
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45. A method for providing a service to venues where people aggregate, where the traits, behaviors or demographics of people who attend said venues are of interest to said venues and to members, said members being associated with an organization for processing and transmitting information to said venues and said members, said venues having characteristics or promotional material of interest to said members, said method employing communication devices of members and a data processor containing demographic information of people and characteristic information of said venues, said method comprising:
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transmitting members'"'"' location information from said communication devices to said data processor; transmitting at least a portion of said demographic information and said characteristic information from said data processor to said communication devices; whereby said members select a venue based on said demographic and characteristic information. - View Dependent Claims (46, 47)
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48. A method for incentivizing participation of an individual in a program, said participation including indicating said individual'"'"'s presence at a venue and providing information concerning said venue, said individual having a mobile communication device,
said method comprising: -
said individual transmitting to a computer server a signal including information concerning said venue at which said individual is present; upon receipt of said signal, said computer server transmitting to said individual'"'"'s mobile communication device a game of chance; said individual playing said game of chance; said computer server determining the result from said individual'"'"'s playing said game of chance; and said computer server informing said individual or said venue of said result. - View Dependent Claims (49)
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50. A method involving an action and a result from said action, where communication is between a mobile communication device and a computer server, said result being associated with an individual owner of said mobile communication device being present at a venue, said method comprising:
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said mobile communication device transmitting a first signal concerning said venue to said computer server when said mobile communication device is present at said venue; in response to said first signal transmitting a second signal from said computer server to said mobile communication device, wherein said second signal solicits an action; performing said action, and said mobile communication device transmitting a third signal to said computer server indicating said action; and transmitting a fourth signal from said computer server to said mobile communication device indicating the result of said action. - View Dependent Claims (51, 52, 53)
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Specification