System and method for providing advertisements in online and hardcopy mediums
First Claim
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1. A system for providing advertisements in online and hardcopy mediums, comprising:
- an advertising server to target advertising content to a target audience, comprising;
an analyzer to analyze the characteristics of the target audience against the advertising content to identify potential advertisers;
a selector to select at least one of the potential advertisers; and
a merger to include one or more advertisements for the selected advertiser on a document; and
an output device to provide the document on at least one of online and hardcopy mediums.
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Abstract
A system and method for providing advertisements in online and hardcopy mediums is presented. Advertising content is targeted to a target audience. The characteristics of the target audience are analyzed against the advertising content to identify potential advertisers. At least one of the potential advertisers is selected. One or more advertisements for the selected advertiser is included on a document. The document is provided on at least one of online and hardcopy mediums.
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Citations
21 Claims
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1. A system for providing advertisements in online and hardcopy mediums, comprising:
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an advertising server to target advertising content to a target audience, comprising; an analyzer to analyze the characteristics of the target audience against the advertising content to identify potential advertisers; a selector to select at least one of the potential advertisers; and a merger to include one or more advertisements for the selected advertiser on a document; and an output device to provide the document on at least one of online and hardcopy mediums. - View Dependent Claims (2, 3, 4, 5, 6, 7, 8, 9, 10)
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11. A method for providing advertisements in online and hardcopy mediums, comprising:
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targeting advertising content to a target audience, comprising; analyzing the characteristics of the target audience against the advertising content to identify potential advertisers; selecting at least one of the potential advertisers; and including one or more advertisements for the selected advertiser on a document; and providing the document on at least one of online and hardcopy mediums. - View Dependent Claims (12, 13, 14, 15, 16, 17, 18, 19, 20, 21)
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Specification