Interactive advisory system
First Claim
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1. A method for providing targeted marketing and advertising information to a plurality of users located remotely from a service provider, comprising the steps of:
- updating a plurality of individualized user profiles with information regarding likes/dislikes of the users based on the conduct of the user, each of the user profiles including a user identifier code identifying a communicator device associated with a particular user;
monitoring real-time spatial locations of the communicator devices;
correlating the real-time spatial locations of the communicator devices with the user profiles; and
passing targeted marketing and advertising information to the communicator devices based on the correlation of the spatial locations with the user profiles.
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Abstract
A method for passing content to at least one communicator device. The user of a communicator device registers with at least one service provider for delivering a plurality of different types of content to be passed to the at least one communicator device. A user defined priority is assigned to the at least one type of content. The user-defined priority is stored on a computer readable medium. The different types of content are passed to the at least one communicator device based on the user defined priority.
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Citations
22 Claims
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1. A method for providing targeted marketing and advertising information to a plurality of users located remotely from a service provider, comprising the steps of:
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updating a plurality of individualized user profiles with information regarding likes/dislikes of the users based on the conduct of the user, each of the user profiles including a user identifier code identifying a communicator device associated with a particular user; monitoring real-time spatial locations of the communicator devices; correlating the real-time spatial locations of the communicator devices with the user profiles; and passing targeted marketing and advertising information to the communicator devices based on the correlation of the spatial locations with the user profiles. - View Dependent Claims (2, 3)
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4. A method for providing targeted marketing and advertising information to a user located remotely from a broadcast network but within a marketing area of one or more vendors, comprising the steps of:
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monitoring real-time spatial locations of a communicator device carried by the user within the marketing area; correlating the user'"'"'s location within the store with information indicative of product locations within the marketing area; and passing targeted marketing and/or advertising information to the communicator device based on the correlation of the spatial locations with the information indicative of product locations within the marketing area. - View Dependent Claims (5, 6, 7)
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8. A method for providing targeted marketing information to a user located remotely from a broadcast network but within a marketing area having at least one retail store of a vendor, comprising the steps of:
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updating a user profile of the user with information regarding likes/dislikes of the user based on the conduct of the user; monitoring real-time spatial locations of a communicator device carried by the user within the marketing area; correlating the user'"'"'s location within the store with information indicative of product locations within the marketing area and likes/dislikes of the user; and passing targeted marketing information to the communicator device based on the correlation of the spatial locations with the information indicative of product locations within the marketing area and likes/dislikes of the user. - View Dependent Claims (9, 10, 11, 12, 13)
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14. A method for selling a good or a service to a user located remotely from a broadcast network but within a marketing area, comprising the steps of:
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passing targeted marketing and advertising information to a user'"'"'s mobile telephone while the user is in the marketing area, the targeted marketing or advertising information includes a purchase inducement; and selling and delivering the product or service to the user at the store, using the purchase inducement for the product or service. - View Dependent Claims (15, 16, 17, 18, 19, 20, 21, 22)
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Specification