MESSAGING SYSTEM

• US 20080313294A1
• Filed: 08/15/2008
• Published: 12/18/2008
• Est. Priority Date: 04/13/2000
• Status: Active Grant

• Current Assignee: Sparkline Digital LLC
• Original Assignee: Twelve Horses Technology Limited
• Inventors: Malone, David, Cahill, Timothy, Coughlan, Michael, Fortune, John, Stafford, Gabrielle
• Granted Patent: US 7,958,196 B2
• Time in Patent Office: Days
• US Class Current: 709/206
• CPC Class Codes: G06Q 10/107 Computer-aided management of electronic mailing [e-mailing]
• CPC Class Codes: G06Q 30/02 Marketing; Price estimation or determination; Fundraising
• CPC Class Codes: G06Q 30/0251 Targeted advertisements

Abstract

A messaging system comprises a server which registers clients (users) and stores uploaded contact data in contacts databases. The contact databases have meta data including profile attributes indicating the subject matter profiles of the contacts. A content manager receives content items such as collateral parts and message text and stores them in content databases, also with meta data having profile attributes. When a client requests a message to be sent to a contact, the content manager automatically identifies relevant content items according to the profile attributes, and a messaging engine sends a message with a wrapper having links to these content items. When the contact responds, a response management function captures response data and instructs a build engine to build content from the identified items. The content is then sent to the contact.

Claims

1. A messaging system comprising a messaging engine for operating under user instructions to generate and transmit messages addressed to recipient contacts;

characterized in that the system comprises a server comprising;

a client interface state machine comprising;

means for allowing access by a plurality of users of registered clients;

a client manager state machine comprising;

means for maintaining a database of registered clients;

a content manager state machine comprising;

means for receiving content items uploaded from users, and

means for storing said content in a content database;

a messaging engine state machine comprising;

means for generating and sending a message with links to selected content items in the content database,

means for receiving a message generated by a user locally using an external messaging application, and

means for parsing said message and generating a message having a wrapper with links to content of the content database according to the parsing;

a response management function state machine comprising

means for monitoring a response from a recipient contact using said links, wherein the response management function is configured to automatically capture and record each action the recipient contact takes in the message, and

means in the response management function state machine for sending built content to the responding recipient contact; and

a build function state machine comprising;

means for building content for the responding recipient contact according to links used by the responding recipient contact to respond.