System for Serving Targeted Advertisements Over Mobile Messaging Services
First Claim
1. A method for serving targeted advertisements over mobile messaging services, comprising:
- receiving a request for an advertisement from a mobile network operator, wherein the mobile network operator is capable of providing mobile services to a first user and a second user, further wherein the request for an advertisement is related to a mobile message sent from the first user to the second user via the mobile network operator;
retrieving an advertisement based on the request for an advertisement; and
communicating the advertisement to the mobile network operator.
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Accused Products
Abstract
A system is described for serving targeted advertisements over mobile messaging services. The system may include a processor, a memory and an interface. The memory may store a request for an advertisement and an advertisement. The interface may be operatively connected to the memory and the processor and may communicate with mobile network operators. The mobile network operators may be capable of providing mobile services users. The processor may be operatively connected to the interface and the memory and may receive a request for an advertisement from a mobile network operator via the interface. The request for an advertisement may be related to a mobile message sent from a first user to a second user via the mobile network operator. The processor may retrieve an advertisement based on the request for an advertisement. The processor may communicate the advertisement to the mobile network operator via the interface.
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Citations
32 Claims
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1. A method for serving targeted advertisements over mobile messaging services, comprising:
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receiving a request for an advertisement from a mobile network operator, wherein the mobile network operator is capable of providing mobile services to a first user and a second user, further wherein the request for an advertisement is related to a mobile message sent from the first user to the second user via the mobile network operator; retrieving an advertisement based on the request for an advertisement; and communicating the advertisement to the mobile network operator. - View Dependent Claims (2, 3, 4, 5, 6, 7, 8, 9)
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18. A system for serving targeted advertisements over mobile messaging services, comprising:
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a memory to store a request for an advertisement and an advertisement; an interface operatively connected to the memory to communicate with the mobile network operator, wherein the mobile network operator is capable of providing mobile services to a first user and a second user; and a processor operatively connected to the memory and the interface, the processing for running instructions, wherein the processor receives the request for an advertisement from the mobile network operator via the interface, further wherein the request for an advertisement is related to a mobile message sent from the first user to the second user via the mobile network operator, retrieves the advertisement based on the request for an advertisement, and communicates the advertisement to the mobile network operator via the interface. - View Dependent Claims (19, 20, 21, 22, 23, 24)
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25. A method for serving targeted advertisements over mobile messaging services, comprising:
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receiving a mobile message from a first user to be sent to a second user; retrieving an advertisement related to the mobile message; attaching the advertisement to the mobile message; verifying a length of the mobile message does not exceed a maximum mobile message length; and providing the mobile message and the attached advertisement to the second user. - View Dependent Claims (26, 27, 28, 29, 30, 31, 32)
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Specification