SYSTEM, METHOD, AND COMPUTER PROGRAM PRODUCT FOR COMPENSATING A USER FOR VIEWING AN ADVERTISEMENT AND PURCHASING A GOOD OR SERVICE

• US 20090037270A1
• Filed: 08/03/2007
• Published: 02/05/2009
• Est. Priority Date: 08/03/2007
• Status: Abandoned Application

• Current Assignee: Amdocs Development Limited (Amdocs Ltd.), Amdocs Software Systems Limited (Amdocs Ltd.)
• Original Assignee: Amdocs Development Limited (Amdocs Ltd.), Amdocs Software Systems Limited (Amdocs Ltd.)
• Inventors: Patro, Debabrata
• Application Number:
  US11/833,837
• Publication Number:
  US 20090037270A1
• Time in Patent Office: Days
• US Class Current: 705/14.100
• CPC Class Codes: G06Q 30/02 Marketing; Price estimation or determination; Fundraising
• CPC Class Codes: G06Q 30/0207 Discounts or incentives, e.g. coupons or rebates
• CPC Class Codes: G06Q 30/0241 Advertisements
• CPC Class Codes: G06Q 30/0242 Determining effectiveness of advertisements
• CPC Class Codes: G06Q 30/0267 Wireless devices

Abstract

A system, method, and computer program product are provided for compensating a user for viewing an advertisement and purchasing a good or service. In use, an advertisement is presented for a good or service. Additionally, a user is compensated a first amount for viewing the advertisement. Further, the user is compensated a second amount for purchasing the good or service.

Claims

1. A method, comprising:

presenting an advertisement for a good or service;

compensating a user a first amount for viewing the advertisement; and

compensating the user a second amount for purchasing the good or service.

2. The method of claim 1, wherein the advertisement includes a digital advertisement.

3. The method of claim 1, wherein the viewing is confirmed in response to the user selecting the advertisement.

4. The method of claim 3, wherein the advertisement is selected by clicking on the advertisement utilizing an input device.

5. The method of claim 1, wherein the advertisement is viewed and the good or service is purchased during the same transaction.

6. The method of claim 1, wherein the advertisement is viewed during a first transaction and the good or service is purchased during a second transaction alter the first transaction.

7. The method of claim 1, wherein a coupon is issued in response to the viewing of the advertisement, and the good or service is purchased utilizing the coupon.

8. The method of claim 1, and further comprising determining whether the good or service was purchased using a predetermined service.

9. The method of claim 8, wherein the predetermined service includes a mobile wireless service.

10. The method of claim 8, wherein the second amount is augmented, based on the determination.

11. The method of claim 1, and further comprising identifying the good or service.

12. The method of claim 11, wherein the second amount is selected, based on the good or service.

13. The method of claim 1, wherein the first amount includes a first amount of points and the second amount includes a second amount of points.

14. The method of claim 13, wherein the points are redeemable for other goods or services.

15. A computer program product embodied on a computer readable medium, comprising:

computer code for presenting an advertisement for a good or service;

computer code for compensating a user a first amount for viewing the advertisement; and

computer code for compensating the user a second amount for purr basing the good or service.

16. A system, comprising:

a first server for presenting an advertisement for a good or service and compensating a user a first amount for viewing the advertisement; and

a second server for compensating the user a second amount for purchasing the good or service.

17. The system of claim 16, wherein the advertisement is presented utilizing a mobile device.

18. The system of claim 16, wherein the first server and the second server are in communication with a database.

19. The system of claim 18, wherein the first amount and the second amount are tracked utilizing the database.

20. The system of claim 18, wherein the viewing of the advertisement is correlated with the purchase of the good or service utilizing the database.