Analyzer, a system and a method for defining a preferred group of users
First Claim
1. An analyzer for defining a preferred group of users, characterized in, that the analyzer (4) comprises:
- means for receiving data from a network node (2), wherein the data comprises users'"'"' recommendations to other users;
means for determining a social network of the users (1) based on the received data;
means for determining a set of parameters for each user (1), said set of parameters including a parameter for a social network influence score; and
means for determining the preferred group of users based on said social network and said set of parameters.
1 Assignment
0 Petitions
Accused Products
Abstract
The present invention relates to an analyzer, a system, a method, and a computer-readable medium for defining a preferred group of users, wherein the group is defined in the following way. The analyzer receives data from a data network node, which may be e.g. a (plurality of) data-base(s). After receiving the data, there is determined a social network of the users and a set of parameters for each user. The set of parameters may comprise e.g. an innovator score, a repeat user score and a social influence score. After the above determination, there is determined the preferred group of users based on the social network and the set of parameters. The information (or indication) of the preferred group of users may be utilized in various marketing activities (e.g. product launch or churn management).
156 Citations
45 Claims
-
1. An analyzer for defining a preferred group of users, characterized in, that the analyzer (4) comprises:
-
means for receiving data from a network node (2), wherein the data comprises users'"'"' recommendations to other users; means for determining a social network of the users (1) based on the received data; means for determining a set of parameters for each user (1), said set of parameters including a parameter for a social network influence score; and means for determining the preferred group of users based on said social network and said set of parameters. - View Dependent Claims (2, 3, 4, 5, 6, 7, 8, 9, 10)
-
-
11. A system for defining a preferred group of users, characterized in, that the system comprises:
-
a plurality of users (1); a network node (2) connected to the plurality of users (1); at least one database (3) comprising data of the users (1); and
an analyzer (4) connected to the network node (2), the analyzer (9) being arranged to define the preferred group of users from the data obtained from said at least one database (3), wherein the data comprises users'"'"' recommendations to other users, by determining a social network of the users (1) and determining a set of parameters for each user (1), said set of parameters including a parameter for a social network influence score, and to provide user information of the preferred group of users, which is determined based on said social network and said set of parameters, to the network node (2). - View Dependent Claims (12, 13, 14, 15, 16, 17, 18, 19, 20, 21, 22, 23)
-
-
24. A method for defining a preferred group of users in an analyzer, characterized in, that the method comprises:
-
receiving user data from a database (302), wherein the data comprises users'"'"' recommendations to other users; determining a social network of the users based on the received user data (304); determining a set of parameters for each user (1), said set of parameters including a parameter for a social network influence score; and
combining the social network and the set of parameters (312) to define the preferred group of users (314). - View Dependent Claims (25, 26, 27, 28, 29, 30, 31, 32, 33, 34, 35, 36, 37, 38, 39, 40, 41, 42, 43, 44)
-
-
45. A computer-readable medium having stored thereon instructions for defining a preferred group of users, characterized in, that the instructions when executed by a processor cause the processor to:
-
receive user data from a database, wherein the user data comprises users'"'"' recommendations to other users; determine a social network of the users based on the received user data; determine a set of parameters far each user (1), said set of parameters including a parameter for a social network influence score; and combine the social network and the set of parameters to define the preferred group of users.
-
Specification