METHOD AND APPARATUS TO IDENTIFY INFLUENCERS
First Claim
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1. A method for identifying one or more influencers, comprising:
- obtaining a list of customers;
determining a social network for each of said customers;
selecting one or more attributes to be used for predicting a measure of influence for each of said customers; and
determining one or more influencers in said social network by using said one or more attributes.
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Abstract
A method and apparatus for identifying influencers are disclosed. For example, the method obtains a list of customers, and determines a social network for each of the customers. The method selects one or more attributes to be used for predicting a measure of influence for each of the customers, and determines one or more influencers in the social network by using the one or more attributes.
119 Citations
20 Claims
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1. A method for identifying one or more influencers, comprising:
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obtaining a list of customers; determining a social network for each of said customers; selecting one or more attributes to be used for predicting a measure of influence for each of said customers; and determining one or more influencers in said social network by using said one or more attributes. - View Dependent Claims (2, 3, 4, 5, 6, 7, 8, 9)
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10. A computer-readable medium having stored thereon a plurality of instructions, the plurality of instructions including instructions which, when executed by a processor, cause the processor to perform the steps of a method for identifying one or more influencers, comprising:
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obtaining a list of customers; determining a social network for each of said customers; selecting one or more attributes to be used for predicting a measure of influence for each of said customers; and determining one or more influencers in said social network by using said one or more attributes. - View Dependent Claims (11, 12, 13, 14, 15, 16, 17, 18)
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19. An apparatus for identifying one or more influencers, comprising:
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means for obtaining a list of customers; means for determining a social network for each of said customers; means for selecting one or more attributes to be used for predicting a measure of influence for each of said customers; and means for determining one or more influencers in said social network by using said one or more attributes. - View Dependent Claims (20)
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Specification