SYSTEM AND METHOD OF ATTRACTING, SURVEYING, AND MARKETING TO CONSUMERS

• US 20090064014A1
• Filed: 03/12/2008
• Published: 03/05/2009
• Est. Priority Date: 03/12/2007
• Status: Abandoned Application

• Current Assignee: Space Needle LLC
• Original Assignee: Space Needle LLC
• Inventors: Bacarella, Mary, Mohazzabfar, Amir Farzeen, Nelson, Dean Francis, Irwin, James Merrill
• Application Number:
  US12/047,256
• Publication Number:
  US 20090064014A1
• Time in Patent Office: Days
• US Class Current: 715/764
• CPC Class Codes: H04N 21/2187 Live feed
• CPC Class Codes: H04N 21/41415 involving a public display, viewable by several users in a public space outside their home, e.g. movie theatre, information kiosk
• CPC Class Codes: H04N 21/44224 Monitoring of user activity on external systems, e.g. Internet browsing
• CPC Class Codes: H04N 21/466 Learning process for intelligent management, e.g. learning user preferences for recommending movies services using the results of monitoring in broadcast systems H04H60/61
• CPC Class Codes: H04N 7/163 by receiver means only

Abstract

One method of the present invention includes displaying an interactive map to a consumer and recording interactions with the consumer, recording the interactions, analyzing the recordings, and acting on the analysis. The interactive map is provided at a tourist attraction or other location, and includes maps, images, cameras, and other information about the area surrounding the attraction, as well as information about other attractions, that is useful and/or interesting to a consumer. The interactive media include remote-controlled cameras, touch screen monitors, joysticks, and various other controls. Recording the interactions of the consumers includes recording touches, page views, clicks, session lengths, itineraries selected, and other interactions. Analyzing includes analyzing to find consumer preferences among locations presented. Acting on the results of the analyses includes contacting and forming networks with entities in the area surrounding the tourist hub or remote locations, including contacting and forming networks with other tourist hubs.

Claims

1. A method comprising:

displaying an interactive map to a consumer;

displaying a user-selectable reveal object that automatically moves across the interactive map from one region-of-interest displayed on the interactive map to another region-of-interest displayed on the interactive map;

recording selections of the reveal object by the consumer;

analyzing the recorded selections; and

acting on the analysis.