METHOD AND SYSTEM FOR SORTING ONLINE ADVERTISEMENTS

• US 20090083095A1
• Filed: 09/26/2007
• Published: 03/26/2009
• Est. Priority Date: 09/26/2007
• Status: Active Grant

• Current Assignee: Redeparede.com Incorporated
• Original Assignee: Redeparede.com Incorporated
• Inventors: Crane-Baker, James
• Granted Patent: US 8,311,883 B2
• Time in Patent Office: Days
• US Class Current: 705/7
• CPC Class Codes: G06Q 10/00 Administration; Management
• CPC Class Codes: G06Q 30/02 Marketing; Price estimation or determination; Fundraising
• CPC Class Codes: G06Q 30/0201 Market modelling; Market analysis; Collecting market data
• CPC Class Codes: G06Q 30/0241 Advertisements
• CPC Class Codes: G06Q 30/0273 Determination of fees for advertising

Abstract

A method and system for sorting online advertisements to enable users of online advertising networks, auctions, merchants, etc. to identify known or trusted parties are provided. Users designate other users as friends. When a user searches for or browses through advertisements, those advertisements posted by the user'"'"'s friends are easily identified. Advertisements posted by members of the user'"'"'s network (i.e., friends of the user'"'"'s friends) are also easily identified.

Claims

1. A method of providing electronic advertisements comprising:

establishing one or more trusted primary sources;

establishing one or more trusted secondary sources, the trusted secondary sources being a function of one or more trusted primary sources;

accessing electronic advertisement data;

authenticating a source of the electronic advertisement data by verifying that the source of the electronic advertisement data is either a trusted primary source or a trusted secondary source;

selecting one or more items corresponding to electronic advertisement data from an authenticated source; and

performing a transaction relating to the one or more items when the source of the electronic advertisement data has been authenticated.

2. The method of claim 1, further comprising:

searching the electronic advertisement data utilizing one or more search criteria.

3. The method of claim 2, wherein the search criteria includes:

tag data, date data, location data, or cost data.

4. The method of claim 1, further comprising displaying a number of times particular electronic advertisement data has been accessed.

5. The method of claim 1, further comprising:

generating comment data by users, the comment data related to a particular transaction.

6. The method of claim 1, further comprising

accessing comment data associated with particular electronic advertisement data;

and

displaying the comment data.

7. The method of claim 6, further comprising restricting access to the comment data.

8. The method of claim 1, further comprising classifying one or more trusted primary sources of electronic advertisement data or one or more trusted secondary sources of electronic data as having enhanced authenticity.

9. The method of claim 1, further comprising associating selected electronic advertisement data with an identifier to facilitate subsequent retrieval of the electronic advertisement data.

10. The method of claim 1, further comprising establishing a category of preferred sources of electronic advertisement data.

11. The method of claim 1, further comprising sorting the advertisement data,

wherein the sorting is performed based on price, geographic location, age, or condition of the good or services.

12. The method of claim 1, further comprising assigning a reliability rating to the trusted primary source or the trusted secondary source.

13. The method of claim 12, further comprising providing the reliability rating to one or more users.

14. A method of providing online advertisements comprising:

establishing one or more user accounts for an associated user;

establishing one or more trusted primary sources for each user account;

establishing one or more trusted secondary sources for each user account, the trusted secondary sources being a function of one or more trusted primary sources;

accessing electronic advertisement data in response to a user'"'"'s command;

identifying a source of the electronic advertisement data;

authenticating the source of the electronic advertisement data by verifying that the source is either a trusted primary source or a trusted secondary source associated with the user account; and

facilitating a transaction when the source of the electronic advertisement data has been authenticated.

15. The method of claim 14, further comprising:

searching the electronic advertisement data utilizing one or more search criteria.

16. The method of claim 15, wherein the search criteria includes:

tag data, date data, location data, or cost data.

17. The method of claim 14, further comprising accumulating a number of times particular electronic advertisement data has been accessed.

18. The method of claim 14, further comprising:

accumulating comment data from users, the comment data related to a particular transaction.

19. The method of claim 18, further comprising

regulating access to comment data associated with particular electronic advertisement data.

20. The method of claim 19, further comprising restricting access to the comment data.

21. The method of claim 14, further comprising classifying one or more trusted primary sources of electronic advertisement data or one or more trusted secondary sources of electronic data as having enhanced authenticity.

22. The method of claim 14, further comprising associating selected electronic advertisement data with an identifier to facilitate subsequent retrieval of the electronic advertisement data.

23. The method of claim 14, further comprising establishing a category of preferred sources of electronic advertisement data.

24. The method of claim 14, further comprising sorting the electronic advertisement data,

wherein the sorting is performed based on price, geographic location, age, or condition of the good or services.

25. The method of claim 15, further comprising assigning a reliability rating to the trusted primary source or the trusted secondary source.

26. The method of claim 25, further comprising providing the reliability rating to one or more users.