METHOD OF ALLOCATING ADVERTISING SPACE AND SYSTEM THEREFOR
First Claim
Patent Images
1. A built structure having an upward facing surface;
- said built structure supporting an image;
said image arranged for visibility from overflying craft, wherein the image comprises an array of at least one of colored panels, segments, dots, and pixels applied by an applicator provided with digital control means and wherein revenue is calculated as a function of a determined legibility distance and angles of a smallest discrete detail of the image calculated via computer modeling, scaling, and spatial rotation of said image and wherein the revenue is further derived byprocuring signage rights to the upward facing surface;
offering to a third party the upward facing surface as a platform for the image for a determined time; and
procuring application of the image to the upward facing surface via the applicator and digital control means so as to be observable from the overflying craft within the determined legibility distance and angles.
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Abstract
A system for the application of an image to an upper surface of a built structure, the image arranged for visibility from over-flying craft. An upper surface of a built structure incorporating indicia thereon or therein; the indicia constructed so as to be discernable by observers in craft passing over the built structure when the craft is within a predetermined legibility distance of the built structure.
25 Citations
10 Claims
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1. A built structure having an upward facing surface;
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said built structure supporting an image;
said image arranged for visibility from overflying craft, wherein the image comprises an array of at least one of colored panels, segments, dots, and pixels applied by an applicator provided with digital control means and wherein revenue is calculated as a function of a determined legibility distance and angles of a smallest discrete detail of the image calculated via computer modeling, scaling, and spatial rotation of said image and wherein the revenue is further derived byprocuring signage rights to the upward facing surface; offering to a third party the upward facing surface as a platform for the image for a determined time; and procuring application of the image to the upward facing surface via the applicator and digital control means so as to be observable from the overflying craft within the determined legibility distance and angles. - View Dependent Claims (2, 3, 4, 5, 6, 7, 8, 9, 10)
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Specification