System and Method for Enhanced Content Delivery
First Claim
1. A method for content delivery, comprising:
- receiving from a mobile subscriber a content request, said content request containing at least a content identifier;
performing one or more processing steps, including;
(a) retrieving content based on at least aspects of said content identifier yielding retrieved content, and(b) altering at least the layout and organization of said retrieved content yielding altered content; and
sending to said mobile subscriber one or more MMS messages containing at least aspects of said altered content.
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Abstract
Coincident with the evolution, maturation, etc. of wireless messaging ecosystems an infrastructure that provides for enhanced content delivery in new and creative ways. The delivery model leverages the features, capabilities, etc. that are offered by MMS to deliver various types of content (e.g., content that would otherwise be difficult or impossible to display on a wireless device using the wireless device'"'"'s native facilities) to wireless devices by, possibly inter alia, processing the content (including, possibly among other steps, formatting the content, rendering the content as one or more images, etc.) and subsequently delivering the processed content to a wireless device via MMS. The infrastructure may optionally leverage the capabilities of a centrally-located Messaging Inter-Carrier Vendor.
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Citations
33 Claims
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1. A method for content delivery, comprising:
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receiving from a mobile subscriber a content request, said content request containing at least a content identifier; performing one or more processing steps, including; (a) retrieving content based on at least aspects of said content identifier yielding retrieved content, and (b) altering at least the layout and organization of said retrieved content yielding altered content; and sending to said mobile subscriber one or more MMS messages containing at least aspects of said altered content. - View Dependent Claims (2, 3, 4, 5, 6, 7, 8, 9, 10, 11, 12, 13, 14, 15, 16, 17, 18)
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19. A system for content delivery, comprising:
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a gateway at which an incoming message is received, said incoming message containing at least a content identifier, said incoming request having been originally initiated as a wireless message; and workflow modules, said workflow modules being operable to; (a) extract one or more data elements from said incoming request yielding extracted data elements; (b) retrieve content based on at least aspects of said extracted data elements yielding retrieved content; (c) alter at least the layout and organization of said retrieved content yielding altered content; and (d) generate one or more outgoing MMS messages, said outgoing MMS messages containing at least aspects of said altered content. - View Dependent Claims (20, 21, 22, 23, 24, 25, 26, 27, 28, 29, 30, 31, 32, 33)
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Specification