SYSTEM AND METHOD FOR ADVERTISING AND DELIVERIG MEDIA IN CONJUNCTION WITH AN ELECTRONIC MEDICAL RECORDS MANAGEMENT, IMAGING AND SHARING SYSTEM

• US 20090099921A1
• Filed: 09/16/2008
• Published: 04/16/2009
• Est. Priority Date: 09/17/2007
• Status: Abandoned Application

• Current Assignee: Portico Systems, Inc. (McKesson Corp.)
• Original Assignee: Portico Systems, Inc. (McKesson Corp.)
• Inventors: Klein, Matias, Klein, Julian
• Application Number:
  US12/211,476
• Publication Number:
  US 20090099921A1
• Time in Patent Office: Days
• US Class Current: 705/14.69
• CPC Class Codes: G06Q 30/02 Marketing; Price estimation or determination; Fundraising
• CPC Class Codes: G06Q 30/0273 Determination of fees for advertising
• CPC Class Codes: G16H 30/20 for handling medical images, e.g. DICOM, HL7 or PACS
• CPC Class Codes: G16H 40/67 for remote operation

Abstract

A method for displaying and distributing provided data including media and advertisements to a user of an electronic system for the management of medical documents includes establishing and operating a web-based application for viewing, storing, managing and sharing the medical documents in electronic format by an operator, providing the provided data, and selecting at least portions of the provided data based upon sponsorship by a sponsoring entity to provide selected data, the provided data being correlated to stored profile attributes of the user. The method also includes displaying and distributing the selected data, and the sponsoring entity providing compensation to the operator.

Claims

1. A method for displaying and distributing provided data including media and advertisements to a user of an electronic system for management of medical documents, said method comprising:

(a) establishing and operating a web-based application for viewing, storing, managing and sharing said medical documents in electronic format by an operator;

(b) providing said provided data;

(c) selecting at least portions of said provided data based upon sponsorship by a sponsoring entity to provide selected data, said provided data being correlated to stored profile attributes of said user;

(d) displaying and distributing said selected data; and

(e) said sponsoring entity providing compensation to said operator.

2. The method for displaying and distributing media and advertisements of claim 1, wherein said step of selecting said selected data results in the selection of a default entity as a sponsoring entity or the operator in the absence of any sponsoring entity.

3. The method for displaying and distributing media and advertisements of claim 1, wherein said sponsorship comprises sponsorship of a single user by a plurality of entities.

4. The method for displaying and distributing media and advertisements of claim 1, wherein said medical documentation and related documents comprise scanned images.

5. The method for displaying and distributing media and advertisements of claim 1, wherein said medical documentation and related documents are digital files uploaded by said user.

6. The method for displaying and distributing media and advertisements of claim 1, wherein said medical documentation and related documents comprise data entered manually by said user.