Social networking interactive shopping system
First Claim
1. A social networking interactive shopping system, comprising:
- a portable wireless user interface for use by a store customer when shopping;
at least one merchant server having market survey, advertising, promotions, security, social networking services, web server application, a quantitative prediction modeling system that can predict behavior of the customer, a predictive response marketing/advertising system that can target advertising messages to the customer based on a predicted customer response to the advertising messages, and payment application software, the merchant server being in operable communication with the portable wireless user interface; and
at least one stored database having information associated with items for sale at the store, the at least one stored database being in operable communication with the at least one merchant server; and
wherein using the portable wireless user interface, the store customer can purchase user selected store items thereby obviating the necessity for travel through a store check-out line.
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Accused Products
Abstract
The social networking interactive shopping system includes a portable wireless user interface for use by a store customer when shopping. A merchant server is provided, the server having market survey, advertising, promotions, security, social networking services, web server capability, a quantitative prediction modeling system predicting behavior of the customer, a predictive response marketing/advertising system that targets advertising messages to the customer based on a predicted customer response to the advertising messages, and payment application software. The merchant server is capable of wired or wireless communication with the portable wireless user interface. A database is provided, and can be stored on site or off site. The database includes information associated with items for sale at the store, and is in operable communication with the merchant server. Using the portable wireless user interface, the store customer can purchase user selected store items thereby obviating necessity for travel through a store check-out line.
296 Citations
18 Claims
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1. A social networking interactive shopping system, comprising:
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a portable wireless user interface for use by a store customer when shopping; at least one merchant server having market survey, advertising, promotions, security, social networking services, web server application, a quantitative prediction modeling system that can predict behavior of the customer, a predictive response marketing/advertising system that can target advertising messages to the customer based on a predicted customer response to the advertising messages, and payment application software, the merchant server being in operable communication with the portable wireless user interface; and at least one stored database having information associated with items for sale at the store, the at least one stored database being in operable communication with the at least one merchant server; and wherein using the portable wireless user interface, the store customer can purchase user selected store items thereby obviating the necessity for travel through a store check-out line. - View Dependent Claims (2, 3, 4, 5, 6, 7, 8, 9)
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10. A social networking interactive shopping method performed by a machine executing a program of instructions tangibly embodied in a program storage device readable by the machine, the method comprising the steps of:
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conducting market surveys associated with a store customer'"'"'s usage of the social networking interactive shopping method; targeting store customers with advertising promotions based on the market surveys; providing social networking and personal management services accessible to the store customers/users;
providing a web server application capable of serving up at least one web page to the customers/users;predicting the behavior of the customers/users; predicting a store user'"'"'s/customer'"'"'s response to a proposed group of advertising messages, then based on the predicted customer response, selecting a specific advertising message for display to the customer/user; storing at least one database having information associated with items for sale at the store; providing a portable wireless communication device capable of accessing the store items in the database so that the store customer may purchase an item in the store using the portable wireless communication device; via the portable wireless communication device, accepting payment from the customer for the store items; and wherein using the social networking interactive shopping method a customer can purchase customer selected store items thereby obviating the necessity for customer travel through a store check-out line. - View Dependent Claims (11, 12, 13, 14)
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15. A social networking interactive shopping method, comprising the steps of:
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providing the customer with a shopping cart; providing a portable wireless device, the portable wireless device being disposed on the shopping cart; providing produce weighing means within the shopping cart; providing a merchant point of sale system, the merchant point of sale system being in operable communication with the portable wireless device; and providing purchase item identifying and pricing means within the shopping cart; wherein using the wireless communications equipped shopping cart a customer can purchase customer selected store items, thereby obviating the necessity for customer travel through a store check-out line. - View Dependent Claims (16, 17, 18)
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Specification