METHOD AND SYSTEM FOR DELIVERY OF TARGETED COMMERCIAL MESSAGES

• US 20090125395A1
• Filed: 06/27/2008
• Published: 05/14/2009
• Est. Priority Date: 06/30/1999
• Status: Active Grant

• Current Assignee: Thomas E. Coleman
• Original Assignee: Ipool Corp.
• Inventors: Coleman, Thomas E.
• Granted Patent: US 7,974,886 B2
• Time in Patent Office: Days
• US Class Current: 705/14.230
• CPC Class Codes: G06Q 30/02 Marketing; Price estimation or determination; Fundraising
• CPC Class Codes: G06Q 30/0217 involving input on products or services in exchange for incentives or rewards
• CPC Class Codes: G06Q 30/0222 During e-commerce, i.e. online transactions
• CPC Class Codes: G06Q 30/0239 Online discounts or incentives
• CPC Class Codes: G06Q 30/0251 Targeted advertisements
• CPC Class Codes: G06Q 30/0253 During e-commerce, i.e. online transactions
• CPC Class Codes: G06Q 30/0255 based on user history
• CPC Class Codes: G06Q 30/0269 based on user profile or attribute
• CPC Class Codes: G06Q 30/0277 Online advertisement
• CPC Class Codes: G06Q 30/0605 Supply or demand aggregation

Abstract

A method for delivery of targeted commercial messages. The method comprises assembling a plurality of potential purchaser profiles in an electronic file for presentation to at least one potential advertiser of goods or services applicable to a substantial portion of the plurality of potential purchasers, developing commercial message selection criteria for selecting from the potential purchasers those suited to receive a specified commercial message contained in a set of commercial messages, applying the commercial message selection criteria to the purchaser profiles to identify the potential purchasers suited to receive specified commercial messages, and presenting over a data network to a potential purchaser identified as suited, the specified commercial messages.

Claims

1-34. -34. (canceled)

35. A method, comprising:

assembling purchaser-supplied information from a plurality of potential purchasers;

collecting purchase transactional information for the potential purchasers;

supplementing and identifying discrepancies in the purchaser-supplied information using the purchase transactional information to provide verified information about the plurality of potential purchasers;

creating an electronic database with a plurality of potential purchaser profiles using the verified information; and

applying commercial message selection criteria to the purchaser profiles in the electronic database to identify potential purchasers suited to receive a specified commercial message.

36. The method of claim 35, further comprising compensating the plurality of potential purchasers for supplying the purchaser-supplied information.

37. The method of claim 35, further comprising presenting the group of potential purchasers with a qualified group offer from a seller, wherein a qualified group offer includes a threshold number of potential purchasers required to sign up for the offer in order for the offer to be consummated

38. The method of claim 35, further comprising monitoring levels of interest from the potential purchasers in the specified commercial message.

39. A method comprising:

registering a plurality of potential purchasers in an electronic file with purchaser-supplied information;

assembling verified information in the electronic file, wherein assembling verified information includes;

accessing at least one third party database and collecting information for the potential purchasers from the at least one third party database; and

supplementing and identifying discrepancies in the purchaser-supplied information using the information from the at least one third party database;

pooling a group of potential purchasers in the electronic file, wherein the verified information is used to pool the group of potential purchasers; and

presenting the group to at least one potential advertiser of goods or services applicable to a portion of the plurality of potential purchasers.

40. The method of claim 39, further comprising:

developing commercial message selection criteria for selecting from potential purchasers those suited to receive a specified commercial message contained in a set of commercial messages;

applying the commercial message selection criteria to the plurality of potential purchasers to identify the potential purchasers suited to receive specified commercial messages; and

presenting over a data network to a potential purchaser identified as suited, the specified commercial messages.

41. The method of claim 40, further comprising:

compensating the potential purchaser for providing feedback for the specified commercial messages.

42. The method of claim 40, further comprising:

compensating the potential purchaser for receiving the specified commercial messages.

43. The method of claim 40, further comprising:

compensating the potential purchaser for viewing the specified commercial messages.

44. The method of claim 40, further comprising:

compensating the potential purchaser for interacting with the specified commercial messages.

45. The method of claim 40, further comprising:

compensating the potential purchaser based on a level of profile information included in the purchaser-supplied information associated with the potential purchaser.

46. A method comprising:

registering a plurality of potential purchasers in an electronic file with purchaser-supplied information;

assembling verified information in the electronic file, wherein assembling verified information includes;

accessing at least one third party database and collecting information for the potential purchasers from the at least one third party database; and

supplementing and identifying discrepancies in the purchaser-supplied information using the information from the at least one third party database;

pooling a group of potential purchasers in the electronic file, wherein the verified information is used to pool the group of potential purchasers; and

presenting the group of potential purchasers with a qualified group offer from a seller, wherein a qualified group offer includes a threshold number of potential purchasers required to sign up for the offer in order for the offer to be consummated.

47. The method of claim 46, wherein the qualified group offer includes a requirement for additional information not included in the purchaser-supplied information.

48. The method of claim 47, wherein a potential purchaser signed up for the offer is rejected based on the additional information.

49. The method of claim 46, wherein the qualified group offer includes an end date, wherein one or more potential purchasers from the group of potential purchasers sign up before the end date.

50. The method of claim 49, further including:

presenting the one or more potential purchasers with an option to remove themselves from the qualified group offer after the end date.

51. The method of claim 46, further including:

presenting a message to a potential purchaser signed up for the offer if the threshold number is reached.

52. The method of claim 46, wherein the qualified group offer includes a purchaser-supplied information level requirement.

53. A method comprising:

registering a plurality of potential purchasers in an electronic file with purchaser-supplied information;

assembling verified information in the electronic file, wherein assembling verified information includes;

accessing at least one third party database and collecting information for the potential purchasers from the at least one third party database; and

supplementing and identifying discrepancies in the purchaser-supplied information using the information from the at least one third party database;

pooling a group of potential purchasers in the electronic file, wherein the verified information is used to pool the group of potential purchasers; and

monitoring levels of interest from the group of potential purchasers in goods or services; and

presenting the levels of interest to one or more sellers of the goods or services.

54. The method of claim 53, wherein monitoring levels of interest comprises:

receiving an indication of a level of interest over a network.

55. The method of claim 53, wherein the level of interest includes requested terms of purchase for the goods or services.

56. The method of claim 53, further including:

presenting purchaser-supplied information and verified information in the electronic file to the one or more sellers if a number of potential purchasers indicating interest in the goods or services crosses a predetermined threshold.

57. The method of claim 53, further including:

presenting a deal from a seller of the of the goods or services if a number of potential purchasers indicating interest in the goods or services crosses a predetermined threshold.

58. The method of claim 57, further including:

updating the electronic file with information associated with one or more potential purchasers that have accepted the deal.

59. A method, comprising:

storing purchaser-supplied information in an electronic file, wherein the purchaser-supplied information includes information supplied by a potential purchaser and about the potential purchaser;

verifying the purchaser-supplied information using a third party database, and storing the verified information in the electronic file;

using the verified information to form a pool of potential purchasers; and

compensating the potential purchasers in the pool for supplying the purchaser-supplied information.

60. The method of claim 59, wherein compensating the potential purchasers includes:

compensating potential purchasers who provide feedback for commercial messages specified for the pool of potential purchasers;

or

compensating potential purchasers who receive the commercial messages specified for the pool of potential purchasers;

or

compensating potential purchasers who view the commercial messages specified for the pool of potential purchasers;

or

compensating potential purchasers who interact with the specified commercial messages;

or

compensating potential purchasers based on a level of profile information included in the purchaser-supplied information associated with the potential purchaser.