METHOD AND SYSTEM FOR DELIVERY OF TARGETED COMMERCIAL MESSAGES
1 Assignment
0 Petitions
Accused Products
Abstract
A method for delivery of targeted commercial messages. The method comprises assembling a plurality of potential purchaser profiles in an electronic file for presentation to at least one potential advertiser of goods or services applicable to a substantial portion of the plurality of potential purchasers, developing commercial message selection criteria for selecting from the potential purchasers those suited to receive a specified commercial message contained in a set of commercial messages, applying the commercial message selection criteria to the purchaser profiles to identify the potential purchasers suited to receive specified commercial messages, and presenting over a data network to a potential purchaser identified as suited, the specified commercial messages.
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Citations
60 Claims
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1-34. -34. (canceled)
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35. A method, comprising:
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assembling purchaser-supplied information from a plurality of potential purchasers; collecting purchase transactional information for the potential purchasers; supplementing and identifying discrepancies in the purchaser-supplied information using the purchase transactional information to provide verified information about the plurality of potential purchasers; creating an electronic database with a plurality of potential purchaser profiles using the verified information; and applying commercial message selection criteria to the purchaser profiles in the electronic database to identify potential purchasers suited to receive a specified commercial message. - View Dependent Claims (36, 37, 38)
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39. A method comprising:
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registering a plurality of potential purchasers in an electronic file with purchaser-supplied information; assembling verified information in the electronic file, wherein assembling verified information includes; accessing at least one third party database and collecting information for the potential purchasers from the at least one third party database; and supplementing and identifying discrepancies in the purchaser-supplied information using the information from the at least one third party database; pooling a group of potential purchasers in the electronic file, wherein the verified information is used to pool the group of potential purchasers; and presenting the group to at least one potential advertiser of goods or services applicable to a portion of the plurality of potential purchasers. - View Dependent Claims (40, 41, 42, 43, 44, 45)
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46. A method comprising:
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registering a plurality of potential purchasers in an electronic file with purchaser-supplied information; assembling verified information in the electronic file, wherein assembling verified information includes; accessing at least one third party database and collecting information for the potential purchasers from the at least one third party database; and supplementing and identifying discrepancies in the purchaser-supplied information using the information from the at least one third party database; pooling a group of potential purchasers in the electronic file, wherein the verified information is used to pool the group of potential purchasers; and presenting the group of potential purchasers with a qualified group offer from a seller, wherein a qualified group offer includes a threshold number of potential purchasers required to sign up for the offer in order for the offer to be consummated. - View Dependent Claims (47, 48, 49, 50, 51, 52)
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53. A method comprising:
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registering a plurality of potential purchasers in an electronic file with purchaser-supplied information; assembling verified information in the electronic file, wherein assembling verified information includes; accessing at least one third party database and collecting information for the potential purchasers from the at least one third party database; and supplementing and identifying discrepancies in the purchaser-supplied information using the information from the at least one third party database; pooling a group of potential purchasers in the electronic file, wherein the verified information is used to pool the group of potential purchasers; and monitoring levels of interest from the group of potential purchasers in goods or services; and presenting the levels of interest to one or more sellers of the goods or services. - View Dependent Claims (54, 55, 56, 57, 58)
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59. A method, comprising:
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storing purchaser-supplied information in an electronic file, wherein the purchaser-supplied information includes information supplied by a potential purchaser and about the potential purchaser; verifying the purchaser-supplied information using a third party database, and storing the verified information in the electronic file; using the verified information to form a pool of potential purchasers; and compensating the potential purchasers in the pool for supplying the purchaser-supplied information. - View Dependent Claims (60)
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Specification