AUCTION SYSTEMS AND METHODS FOR SELECTING INSERTS FOR DIRECT MAILINGS

• US 20090125458A1
• Filed: 11/10/2008
• Published: 05/14/2009
• Est. Priority Date: 04/14/2003
• Status: Abandoned Application

• Current Assignee: First Data Corporation (Fiserv Incorporated)
• Original Assignee: First Data Corporation (Fiserv Incorporated)
• Inventors: Oswald, Dan, Provost, Christina
• Application Number:
  US12/267,924
• Publication Number:
  US 20090125458A1
• Time in Patent Office: Days
• US Class Current: 705/500
• CPC Class Codes: B42C 1/10 Machines for both collating or gathering and interposing inserts
• CPC Class Codes: B65H 2220/01 indicating an entity as a function of which control, adjustment or change is performed, i.e. input
• CPC Class Codes: B65H 2511/40 Identification
• CPC Class Codes: B65H 2553/43 Bar code reader
• CPC Class Codes: G06Q 30/00 Commerce
• CPC Class Codes: G06Q 99/00 Subject matter not provided for in other groups of this subclass
• CPC Class Codes: G07B 17/00467 Transporting mailpieces postal sorting B07C
• CPC Class Codes: G07B 2017/00491 Mail/envelope/insert handling system

Abstract

A method of allocating excess space associated with a primary component includes determining the excess space associated with the primary component, identifying at least one information insert compatible with the excess space, providing an output advertising the excess space, and receiving a request in response to the output. The request may be based at least in part on the at least one information insert. The method also includes associating the at least one information insert with the primary component.

Claims

1. A method of allocating excess space associated with a primary component, the method comprising:

determining the excess space associated with the primary component;

identifying at least one information insert compatible with the excess space;

providing an output advertising the excess space;

receiving a request in response to the output, wherein the request is based at least in part on the at least one information insert; and

associating the at least one information insert with the primary component.

2-20. -20. (canceled)