METHOD AND SYSTEM FOR USING A CACHE MISS STATE MATCH INDICATOR TO DETERMINE USER SUITABILITY OF TARGETED CONTENT MESSAGES IN A MOBILE ENVIRONMENT

• US 20090125585A1
• Filed: 11/11/2008
• Published: 05/14/2009
• Est. Priority Date: 11/14/2007
• Status: Active Grant

• Current Assignee: Qualcomm, Inc.
• Original Assignee: Qualcomm, Inc.
• Inventors: KRISHNASWAMY, Dilip, Aggarwal, Pooja
• Granted Patent: US 9,203,911 B2
• Time in Patent Office: Days
• US Class Current: 709/203
• CPC Class Codes: G06F 40/10 Text processing natural language analysis G06F40/20; semantic analysis G06F40/30; processing or translation of natural language G06F40/40
• CPC Class Codes: G06N 20/00 Machine learning
• CPC Class Codes: G06N 3/004 Artificial life, i.e. computing arrangements simulating life
• CPC Class Codes: G06Q 30/02 Marketing; Price estimation or determination; Fundraising
• CPC Class Codes: H04L 12/1859 adapted to provide push services, e.g. data channels
• CPC Class Codes: H04L 12/189 in combination with wireless systems selective distribution or broadcast in wireless communication networks H04W4/06
• CPC Class Codes: H04L 51/18 Commands or executable codes
• CPC Class Codes: H04L 51/212 using filtering or selective blocking
• CPC Class Codes: H04L 51/214 using selective forwarding
• CPC Class Codes: H04L 51/58 Message adaptation for wireless communication
• CPC Class Codes: H04L 67/04 specially adapted for terminals or networks with limited capabilities; specially adapted for terminal portability
• CPC Class Codes: H04L 67/306 User profiles
• CPC Class Codes: H04L 67/52 specially adapted for the location of the user terminal
• CPC Class Codes: H04L 67/53 using third party service providers
• CPC Class Codes: H04L 67/535 Tracking the activity of the user network monitoring arrangements H04L43/00; recording of computer activity G06F11/34
• CPC Class Codes: H04L 67/55 Push-based network services
• CPC Class Codes: H04L 67/61 taking into account QoS or priority requirements
• CPC Class Codes: H04L 69/08 Protocols for interworking; Protocol conversion
• CPC Class Codes: H04M 3/4878 Advertisement messages
• CPC Class Codes: H04W 4/12 Messaging; Mailboxes; Announcements
• CPC Class Codes: H04W 4/21 : for social networking applications
• CPC Class Codes: H04W 8/18 : Processing of user or subscriber data, e.g. subscribed services, user preferences or user profiles; Transfer of user or subscriber data

Abstract

Methods and systems for determining a suitability for a mobile client to display information are disclosed. A particular exemplary method includes maintaining on the mobile client a list of first attributes relating to message cache misses of a cache memory located on the mobile client, receiving on the mobile client a set of target attributes associated with a target message, performing on the mobile client one or more matching operations between the first attributes and the target attributes to produce a matching result, and storing the target message in a cache in the mobile client dependant upon the matching result.

Claims

1. A method for updating memory content in a mobile client, comprising:

maintaining on the mobile client a list of first attributes relating to message cache misses of a cache memory located on the mobile client;

receiving on the mobile client a set of target attributes associated with a target message;

performing on the mobile client one or more matching operations between the first attributes and the target attributes to produce a matching result; and

storing the target message in a cache in the mobile client dependant upon the matching result.

2. The method of claim 1, wherein the first attributes include at least a cumulative message served count, a cumulative message served count being the number of times an existing message has already been served to a particular user.

3. The method of claim 1, wherein the first attributes include at least a cumulative user action count, a cumulative user action count being the number of times an existing message has invoked a user action.

4. The method of claim 1, wherein the first attributes include at least a local client click-through rate for a message.

5. The method of claim 1, wherein the first attributes include at least a cumulative message served count per day, a cumulative message served count per day being the number of times an existing message has already been served to the user in a given day.

6. The method of claim 1, wherein the first attributes include at least a cumulative user action count per day, a cumulative user action count per day being the number of times an existing message has invoked a user action in a given day.

7. The method of claim 1, wherein the first attributes include at least a user profile match indicator, a user Profile match indicator being indicative of how well a target user profile matches a user profile of the user of the mobile client.

8. The method of claim 1, wherein the first attributes include at least a cache miss state match indicator, a cache miss state match indicator being an indication of a situation where an application of the mobile client requires a message meeting certain criteria none of the messages in the cache match the criteria.

9. The method of claim 1, wherein the first attributes include at least a playback probability indicator, a playback probability indicator being indicative of the playback probability of the message.

10. The method of claim 1, wherein the first attributes include at least a message value for a message.

11. The method of claim 1, wherein the first attributes include at least one of a cumulative message served count, a cumulative user action count, a local client click-through rate, a cumulative message served count per day, a cumulative user action count per day a user profile match indicator, a cache miss state match indicator, a playback probability indicator, and a message value for a message.

12. The method of claim 1, wherein the first attributes include at least three of a cumulative message served count, a cumulative user action count, a local client click-through rate, a cumulative message served count per day, a cumulative user action count per day a user profile match indicator, a cache miss state match indicator, a playback probability indicator, and a message value for a message.

13. The method of claim 11, further comprising:

using the first attributes and the target attributes to determine a storage priority for storing the target message; and

incorporating the storage priority into the matching attributes, whereby in the case of a limitation of storage space, the matching attributes determine whether to store the target message.

14. The method of claim 11, further comprising:

determining a cache space availability for a plurality of first message categories;

determining a category for the target message; and

in the case where the category for the target message is among the first message categories, determining a priority value for the target message based on the cache space availability for the category for the target message.

15. The method of claim 14, further comprising:

performing cache replacement of data for the target category by replacing at least one previously stored message in the cache with the target message.

16. The method of claim 8, further comprising using the cache miss state match indicator to increase a value of the target message for the mobile client.

17. The method of claim 8, further comprising using the cache miss state match indicator to decrease a value of at least one first message for the mobile client.

18. An apparatus for updating memory content in a mobile client, comprising:

means for maintaining on the mobile client a list of first attributes relating to message cache misses of a cache memory located on the mobile client;

means for receiving on the mobile client a set of target attributes associated with a target message;

means for performing on the mobile client one or more matching operations between the first attributes and the target attributes to produce a matching result; and

means for storing the target message in a cache in the mobile client dependant upon the matching result.

19. The apparatus of claim 18, wherein the first attributes include at least one of a cumulative message served count, a cumulative user action count, a local client click-through rate, a cumulative message served count per day, a cumulative user action count per day a user profile match indicator, a cache miss state match indicator, a playback probability indicator, and a message value for a message.

20. The apparatus of claim 19, wherein the first attributes include at least four of a cumulative message served count, a cumulative user action count, a local client click-through rate, a cumulative message served count per day, a cumulative user action count per day a user profile match indicator, a cache miss state match indicator, a playback probability indicator, and a message value for a message.

21. The apparatus of claim 19, further comprising:

means for using the first attributes and the target attributes to determine a storage priority for storing the target message; and

means for incorporating the storage priority into the matching attributes, whereby in the case of a limitation of storage space, the matching attributes determine whether to store the target message.

22. The apparatus of claim 19, further comprising:

means for determining a cache space availability for a plurality of first message categories;

means for determining a category for the target message; and

means for determining a priority value for the target message based on the cache space availability for the category for the target message.

23. The apparatus of claim 22, further comprising:

means for performing cache replacement of data for the target category by replacing at least one previously stored message in the cache with the target message.

24. The method of claim 19, further comprising means for increasing a value of the target message for the mobile client using the cache miss state match indicator.

25. The method of claim 19, further means for decreasing a value of at least one first message for the mobile client using the cache miss state match indicator.

26. A mobile client capable of updating its internal memory, comprising:

first processing circuitry configured to maintain on the mobile client a list of first attributes relating to message cache misses of a cache memory located on the mobile client;

second processing circuitry configured to receive on the mobile client a set of target attributes associated with a target message;

third processing circuitry configured to perform on the mobile client one or more matching operations between the first attributes and the target attributes to produce a matching result; and

fourth processing circuitry configured to store the target message in a cache in the mobile client dependant upon the matching result.

27. The mobile client of claim 26, wherein the first attributes include at least a cumulative message served count, a cumulative message served count being the number of times an existing message has already been served to a particular user.

28. The mobile client of claim 26, wherein the first attributes include at least a cumulative user action count, a cumulative user action count being the number of times an existing message has invoked a user action.

29. The mobile client of claim 26, wherein the first attributes include at least a local client click-through rate for a message.

30. The mobile client of claim 26, wherein the first attributes include at least a user profile match indicator, a user Profile match indicator being indicative of how well a target user profile matches a user profile of the user of the mobile client.

31. The mobile client of claim 26, wherein the first attributes include at least a cache miss state match indicator, a cache miss state match indicator being an indication of a situation where an application of the mobile client requires a message meeting certain criteria none of the messages in the cache match the criteria.

32. The mobile client of claim 26, wherein the first attributes include at least a playback probability indicator, a playback probability indicator being indicative of the playback probability of the message.

33. The mobile client of claim 26, wherein the first attributes include at least a message value for a message.

34. The mobile client of claim 26, wherein the first attributes include at least one of a cumulative message served count, a cumulative user action count, a local client click-through rate, a cumulative message served count per day, a cumulative user action count per day a user profile match indicator, a cache miss state match indicator, a playback probability indicator, and a message value for a message.

35. The mobile client of claim 34, further comprising:

circuitry configured to use the first attributes and the target attributes to determine a storage priority for storing the target message; and

circuitry configured to incorporate the storage priority into the matching attributes, whereby in the case of a limitation of storage space, the matching attributes determine whether to store the target message.

36. The mobile client of claim 34, further comprising circuitry configured to:

determine a cache space availability for a plurality of first message categories;

determine a category for the target message; and

in the case where the category for the target message is among the first message categories, determine a priority value for the target message based on the cache space availability for the category for the target message.

37. The mobile client of claim 34, further comprising circuitry configured to:

perform cache replacement of data for the target category by replacing at least one previously stored message in the cache with the target message.

38. The mobile client of claim 34, further comprising circuitry configured to use the cache miss state match indicator to increase a value of the target message for the mobile client.

39. The mobile client of claim 34, further comprising circuitry configured to use the cache miss state match indicator to decrease a value of at least one first message for the mobile client.

40. A computer program product, comprising:

a computer-readable medium comprising;

instructions for maintaining on the mobile client a list of first attributes relating to message cache misses of a cache memory located on the mobile client;

instructions for receiving on the mobile client a set of target attributes associated with a target message;

instructions for performing on the mobile client one or more matching operations between the first attributes and the target attributes to produce a matching result; and

instructions for storing the target message in a cache in the mobile client dependant upon the matching result.

41. A mobile client, comprising:

one or more processors;

one or more computer-readable memories accessible to the processors and containing instructions for;

maintaining on the mobile client a list of first attributes relating to message cache misses of a cache memory located on the mobile client;

receiving on the mobile client a set of target attributes associated with a target message;

performing on the mobile client one or more matching operations between the first attributes and the target attributes to produce a matching result; and

storing the target message in a cache in the mobile client dependant upon the matching result.