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SOCIALLY COLLABORATIVE FILTERING

  • US 20090144780A1
  • Filed: 11/29/2007
  • Published: 06/04/2009
  • Est. Priority Date: 11/29/2007
  • Status: Active Grant
First Claim
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1. A method comprising:

  • identifying, by an apparatus in a network, user selection preferences of an identified user having accessed the network, the identifying based on an accumulation of user selection inputs executed by the identified user, the user selection inputs accumulated relative to input options presented to the user and identifying respective available network items, the accumulation including an identification of the input options not having been selected by the identified user;

    determining by the apparatus a group of network users having a highest correlation of shared interests with the identified user in response to detecting the identified user is accessing the network, based on (1) identifying, from the available network items, preferred network items having highest relative item affinity values generated for the identified user based on the user selection preferences, and (2) identifying first network users providing highest relative user affinity values for each of the preferred network items based on the respective user selection preferences; and

    determining, by the apparatus, at least one of new network items most likely to be preferred by the identified user, based on determining, from among network items not presented to the identified user, the preferred network items for each of the first network users in the group based on the respective user selection preferences.

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