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METHOD FOR DETERMINING USER REACTION WITH SPECIFIC CONTENT OF A DISPLAYED PAGE

  • US 20090146775A1
  • Filed: 09/26/2008
  • Published: 06/11/2009
  • Est. Priority Date: 09/28/2007
  • Status: Abandoned Application
First Claim
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1. Method for determining attendee reaction with specific content of a displayed presentation, the method comprising receiving eye tracking movement of the attendee captured with an eye tracking device, synchronizing the reception of the captured eye tracking movement with the presentation events, storing data representative of the tracking movement, analyzing the data to determine the value of parameters such as the dwell time or attendee'"'"'s pupil dilation for an avent of the presentation, wherein the values of the parameters are balanced with rules based on attendee skills and are compared with predetermined normal figures, the reaction of the attendee being defined on the calculated gap between normal and current values of the parameters, the reaction of the attendee being displayed to the page provider in real time.

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