METHOD AND SYSTEM FOR TARGETED ADVERTISING IN A COMMUNICATION SYSTEM FOR MEDIATING VOICE AND TEXT COMMUNICATIONS
First Claim
1. A method for targeted advertising in a communication system for connecting a voice call, the method comprising:
- receiving a request to connect a voice call between a first communication device and a second communication device identified by a contact identifier;
establishing a voice connection between the first communication device and a Voice over Internet Protocol (VoIP) gateway;
transmitting a first audio advertisement over the voice connection between the first communication device and the VoIP gateway to be played on the first communication device;
establishing a voice connection between the second communication device and the VoIP gateway; and
connecting the voice call between the first communication device and the second communication device.
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Accused Products
Abstract
A method and system for targeted advertising in a communication system for connecting voice calls is provided. In accordance one embodiment of the present disclosure, there is provided a method for targeted advertising in a communication system for connecting a voice call, the method comprising: receiving a request to connect a voice call between a first communication device and a second communication device identified by a contact identifier; establishing a voice connection between the first communication device and a Voice over Internet Protocol (VoIP) gateway; transmitting a first audio advertisement over the voice connection between the first communication device and the VoIP gateway to be played on the first communication device; establishing a voice connection between the second communication device and the VoIP gateway; and connecting the voice call between the first communication device and the second communication device.
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Citations
37 Claims
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1. A method for targeted advertising in a communication system for connecting a voice call, the method comprising:
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receiving a request to connect a voice call between a first communication device and a second communication device identified by a contact identifier; establishing a voice connection between the first communication device and a Voice over Internet Protocol (VoIP) gateway; transmitting a first audio advertisement over the voice connection between the first communication device and the VoIP gateway to be played on the first communication device; establishing a voice connection between the second communication device and the VoIP gateway; and connecting the voice call between the first communication device and the second communication device. - View Dependent Claims (2, 3, 4, 5, 6, 7, 8, 9, 10, 11, 12, 13, 14, 15, 16, 17, 18, 19, 20, 21, 22, 23, 24, 25)
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26. A server for implementing a targeted advertising in a communication system for connecting a voice call, the server being connected to a plurality of telephones and voice clients over a communication network, the server comprising:
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a controller comprising at least one processor, for controlling operation of the server; one or more input devices connected to the processor; a communications subsystem operatively connected to the processor for communicating with the communication network; the controller being configured to receive a receive a request to connect a voice call between a first communication device and a second communication device identified by a contact identifier, establish a voice connection between the first communication device and a Voice over Internet Protocol (VoIP) gateway, transmit a first audio advertisement over the voice connection between the first communication device and the VoIP gateway to be played on the first communication device, establish a voice connection between the second communication device and the VoIP gateway, and connect the voice call between the first communication device and the second communication device.
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27. A communication device, comprising:
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a controller comprising at least one processor, for controlling operation of the communication device; a display connected to the processor; an audio output device connected to the processor; one or more input devices connected to the processor; a communications subsystem operatively connected to the processor for communicating with the communications network; the controller being configured to transmit instructions to connect a voice call between with a second communication device identified by a contact identifier, establish a voice connection between the first communication device and a Voice over Internet Protocol (VoIP) gateway, receive a first audio advertisement from the VoIP gateway over the voice connection, and play the first audio advertisement on the audio output device. - View Dependent Claims (28, 29, 30, 31, 32, 33, 34, 35, 36, 37)
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Specification