MOBILE CONCIERGE SYSTEM AND METHOD
First Claim
1. A method for providing a promotional offer to a mobile communications device based on a location of the mobile communications device, the method comprising:
- receiving a location identifier from the mobile communications device;
transforming the location identifier and preference information associated with at least one of;
a consumer identifier and the mobile communications device to a promotional offer identifier;
obtaining the promotional offer based upon the promotional offer identifier; and
,transmitting the promotional offer for use in a transaction to the mobile communications device.
3 Assignments
0 Petitions
Accused Products
Abstract
The system enables a consumer to receive promotional offers using a mobile communications device. The mobile communications device includes a client application that enables the consumer to assign preference levels associated with promotional offer categories. The mobile communications device transmits a consumer identifier, a location identifier, and preference levels to an application server. The application server uses the preference levels and other information included in a consumer profile associated with the consumer identifier to select promotional offers that are likely to be of interest to the consumer. The application server transmits map data including indicators of locations of local merchants to the mobile communications device. The client application causes the mobile communications device to display the map data, and enables the consumer to request promotional offers from selected merchants. The application server analyzes consumer request patterns and updates consumer profiles accordingly to improve subsequent selection of promotional offers.
211 Citations
29 Claims
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1. A method for providing a promotional offer to a mobile communications device based on a location of the mobile communications device, the method comprising:
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receiving a location identifier from the mobile communications device; transforming the location identifier and preference information associated with at least one of;
a consumer identifier and the mobile communications device to a promotional offer identifier;obtaining the promotional offer based upon the promotional offer identifier; and
,transmitting the promotional offer for use in a transaction to the mobile communications device. - View Dependent Claims (2, 3, 4, 5, 6, 7, 8, 9, 10, 11, 12, 13, 14, 15, 16, 17, 18, 19, 20, 21, 22, 23, 24, 25, 26)
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27. A method for receiving a promotional offer at a mobile communications device based on a location of the mobile communications device, the method comprising:
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sending a location identifier from the mobile communications device to a host, wherein the host transforms the location identifier and preference information associated with at least one of;
a consumer identifier and the mobile communications device to a promotional offer identifier, and wherein the host obtains the promotional offer based upon the promotional offer identifier; and
,receiving the promotional offer at the mobile communications device.
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28. A computer readable medium having stored thereon a plurality of instructions, the plurality of instructions comprising:
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instructions to receive a location identifier from the mobile communications device; instructions to transform the location identifier and preference information associated with at least one of;
a consumer identifier and the mobile communications device to a promotional offer identifier;instructions to obtain the promotional offer based upon the promotional offer identifier; and
,instructions to transmit the promotional offer for use in a transaction to the mobile communications device.
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29. A system for providing a promotional offer to a mobile communications device based on a location of the mobile communications device, said system configured to:
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receive a location identifier from the mobile communications device; transform the location identifier and preference information associated with at least one of;
a consumer identifier and the mobile communications device to a promotional offer identifier;obtain the promotional offer based upon the promotional offer identifier; and
,transmit the promotional offer for use in a transaction to the mobile communications device.
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Specification