Digital asset management system and method

• US 20090150236A1
• Filed: 12/10/2007
• Published: 06/11/2009
• Est. Priority Date: 12/10/2007
• Status: Abandoned Application

• Current Assignee: Rhapline, Inc.
• Original Assignee: Rhapline, Inc.
• Inventors: Price, Vince
• Application Number:
  US12/001,346
• Publication Number:
  US 20090150236A1
• Time in Patent Office: Days
• US Class Current: 705/14.130
• CPC Class Codes: G06Q 30/02 Marketing; Price estimation or determination; Fundraising
• CPC Class Codes: G06Q 30/0211 Determining the effectiveness of discounts or incentives

Abstract

A digital asset management system includes an asset reputation manager (ARM) server for responding to a client request to install client software and to verify user and asset ID, client software to interact with a prospective user of the digital asset and bonus assets that might be available based on asset reputation evaluation by the manager, a use redemption server responsive to the ARM server for supplying authentication and bonus asset options to a trusted user, and a content distribution network server for assisting the use redemption server in obtaining and fulfilling asset offerings and for managing and communicating pools of unissued and issued ARM IDs to the ARM server. An asset'"'"'s “reputation” is calculated and potentially rewarded with bonus assets and other goods and services based upon a) the number of unique, global users of the asset, b) the number of global uses of the asset, c) the asset'"'"'s age, and d) the frequency of use of the asset.

Claims

1. A digital asset management system comprising:

a client computer operated by a user possessing a purchased or downloaded or other means digital asset including a unique user identifier, and

a digital asset management server coupled with the client computer, the management server responsive to a query from the client computer evaluating the digital asset based upon the asset identifier to determine usage attributes relevant to that asset.

2. The system of claim 1, wherein the asset usage attributes are in the form of an asset reputation value based upon predetermined reputation calculation criteria.

3. The system of claim 1 further comprising:

a use redemption server coupled with the management server, the use redemption server selectively enabling the user in a high-reputation-value case to obtain further digital assets on a discounted or free basis.

4. The system of claim 1, wherein the asset usage attributes include the number of unique users who have used specified asset.

5. The system of claim 1, wherein the asset usage attributes include the number of times specified asset has been used globally.

6. The system of claim 1, wherein the asset usage attributes include the interval between usages of the asset by one or more users.

7. The system of claim 1 further comprising:

a mechanism for affixing the unique user asset identifier to the purchased or downloaded digital asset before such a purchase or download by the user.

8. The system of claim 1 further comprising:

a mechanism coupled with the management server for maintaining a pool of unique asset IDs for assignment to unique assets and for reporting the status of the pool to the management server.

9. The system of claim 1 further comprising:

a mechanism for informing the management server of the usage of a digital asset prior to, during, or after the usage by the user.

10. The system of claim 1, wherein the asset usage attributes are in the form of an asset reputation value based upon predetermined reputation calculation criteria, the system further comprising

a mechanism for affixing the unique user asset identifier to the purchased or downloaded digital asset before such a purchase or download by the user;

and

a use redemption server coupled with the management server, the use redemption server selectively enabling the user in a high-reputation-value-case to obtain further digital assets on a discounted or free basis.

11. The system of claim 10 further comprising:

a mechanism coupled with the management server for maintaining a pool of unique asset IDs for assignment to unique assets and for reporting the status of the pool to the management server.

12. The system of claim 11 further comprising

a mechanism for informing the management server of the usage of a digital asset prior to, during, or after the usage by the user.

19. The system of claim 12, wherein the client computer sends asset usage event notifications to the server computer via a network.

23. The system of claim 12, wherein the computer accessible storage is a database.

24. The system of claim 12, wherein the system collects asset usage counts.

25. The system of claim 12, wherein the system collects the identity of all users who use a specified asset.

26. The system of claim 12, wherein the system collects the time and date of asset usage.

13. A digital asset distribution method comprising:

playing or otherwise using original digital asset content on a user computer;

calculating a reputation value for the original digital asset by a remote server and transmitting the same to the user computer;

receiving at the user computer the calculated reputation value transmitted by the remote server; and

determining whether the calculated reputation value meets predefined high-value criteria, and if so then making available to the user computer bonus digital asset content related to the original digital asset content.

14. The method of claim 13, wherein, if the original digital asset content has been shared by the user computer with another user computer, then the remote server diminishes the calculated reputation value before the transmitting of the same to the user computer.

15. A digital asset reputation calculation mechanism comprising:

a unique digital asset characterized by one or more unique attributes including an age of the asset, a number of unique users of the asset, a number of global uses of the asset, and a frequency of use of the asset;

a set of one or more general digital asset usage parameters, the set including one or more chosen from the group including an age of the asset, a number of unique users of the asset, a number of global uses of the asset, and a frequency or interval of use of the asset;

a digital asset standard reputation number stored in a memory, the reputation number representing a combination of the general asset usage parameters;

a calculator coupled with the unique usage attributes, the calculator configured to calculate therefrom a number representative of a combination of such usage attributes, the calculator further comparing the representative number with the standard reputation number to assign a reputation score pertaining to the digital asset.

16. The mechanism of claim 15, wherein the combination represents a weighted average of the usage attributes.

17. The mechanism of claim 15, wherein the calculator is configured to subtract from an initial high value variable multiples of the usage attributes until such initial high value is diminished to zero.

20. The system of claim 17, wherein the asset usage event notification includes the identifier of the asset.

21. The system of claim 17, wherein the asset usage event notification includes the identifier of the asset user.

22. The system of claim 17, wherein the asset usage event notification includes the time or date of asset usage.

18. A digital asset management system comprising:

a client computer operated by a user possessing a purchased or downloaded or other means digital asset including a unique user identifier, and

a digital asset management server coupled with the client computer, the management server responsive to an event notification from the client computer regarding the usage of specified digital asset,

a computer accessible storage which collects asset usage event data.