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SYSTEM AND METHOD FOR SENDING TARGETED MARKETING DATA USING PROXIMITY DATA

  • US 20090157473A1
  • Filed: 12/18/2007
  • Published: 06/18/2009
  • Est. Priority Date: 12/18/2007
  • Status: Abandoned Application
First Claim
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1. A computer readable medium containing computer executable instructions that when executed by a computer perform a method for selecting advertising data, the method comprising:

  • monitoring proximity data indicating proximity between a first end user device and at least one second device;

    examining historical behavior profile data for the second device;

    placing data from the historical behavior profile data into an opportunity profile for the first end user device based on the proximity data; and

    selecting advertising data to be sent to the first end user device relating to the data placed in the opportunity profile.

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