System and Method for Search, Recommendation, and Advertisement Through a Unified Storefront

• US 20090164316A1
• Filed: 12/24/2007
• Published: 06/25/2009
• Est. Priority Date: 12/24/2007
• Status: Abandoned Application

• Current Assignee: AT&T Intellectual Property I LP (AT&T, Inc.)
• Original Assignee: AT&T Knowledge Ventures, L.P. (AT&T, Inc.)
• Inventors: Velazquez, Leonardo, Piepenbrink, David, Gopal, Sudha, Chow, Lee, Ly, Helen
• Application Number:
  US11/963,923
• Publication Number:
  US 20090164316A1
• Time in Patent Office: Days
• US Class Current: 705/14.520
• CPC Class Codes: G06Q 30/02 Marketing; Price estimation or determination; Fundraising
• CPC Class Codes: G06Q 50/184 Intellectual property management

Abstract

A system includes an asset database, a search engine, a recommendation engine, and an advertisement module. The search engine is adapted to search for a first asset, stored in the asset database, based on a metadata search inquiry received from one of a plurality of access devices. The recommendation engine is adapted to recommend a second asset based on the metadata search inquiry, adapted to recommend a third asset based on customer usage information, and adapted to recommend the second asset and the third asset also based on an access device in communication with the recommendation engine. The advertisement module is adapted to provide an asset advertisement based upon the customer usage information and one of the asset categories being searched. Methods for searching, recommending, advertising assets to the plurality of access devices are also disclosed.

Claims

1. A system comprising:

an asset database having a plurality of assets, each asset associated with a plurality of asset categories and with one of a plurality of access devices;

a search engine in communication with the asset database, the search engine adapted to search for a first asset included in the plurality of assets based on a metadata search inquiry received from an access device of the plurality of access devices, and adapted to display a search result on a graphical user interface;

a recommendation engine in communication with the asset database, the recommendation engine adapted to recommend a second asset included in the plurality of assets based on the metadata search inquiry, adapted to recommend a third asset based on customer usage information, adapted to recommend the second asset and the third asset also based on the access device of the plurality of access devices in communication with the recommendation engine, and adapted to display the second and third assets on the graphical user interface; and

an advertisement module in communication with the asset database, the advertisement module adapted to provide an asset advertisement based upon the customer usage information and one of the asset categories being searched by the search engine, and adapted to display the asset advertisement on the graphical user interface.

2. The system of claim 1 wherein the search engine is further adapted to display a first plurality of assets based on the metadata search inquiry to the access device of the plurality of access devices.

3. The system of claim 1 wherein the metadata inquiry is selected from the group consisting of a title, a name, a keyword, a movie line, a song lyric, a rating, and a genre.

4. The system of claim 1 wherein the plurality of access devices includes an Internet Protocol television receiver, a mobile device, and a computer.

5. The system of claim 1 wherein the customer usage information is complied from the plurality of access devices.

6. The system of claim 1 wherein the plurality of assets include a digital song, a compact disc, a video on-demand program, and a digital video disc.

7. The system of claim 1 wherein the asset advertisement is an actionable advertisement.

8. The system of claim 1 further comprising:

a storefront interface module in communication with the asset database, the storefront interface module adapted to output to the access device of the plurality of access devices a plurality of asset information received from the asset database, the search engine, the recommendation engine, and the advertisement module.

9. A system comprising:

an asset database having a plurality of assets, each asset associated with a plurality of asset categories and with one of a plurality of access devices; and

a recommendation engine in communication with the asset database, the recommendation engine adapted to suggest a first asset included in the plurality of assets based on a first access device of the plurality of access devices and based on a metadata search inquiry received from the first access device, and adapted to display the first asset on a graphical user interface.

10. The system of claim 9 further comprising:

a search engine in communication with the asset database, the search engine adapted to search for a second asset included in the plurality of assets based on the metadata search inquiry and to display a search result on the graphical user interface.

11. The system of claim 9 further comprising:

a storefront interface module in communication with the asset database, the storefront interface module adapted to allow the first access device of the plurality of access devices to connect with the asset database, the search engine, and the recommendation engine.

12. The system of claim 9 wherein the recommendation engine is further adapted to recommend a second asset associated with a second access device of the plurality of access devices to the first access device of the plurality of access devices based on the metadata search inquiry.

13. A method comprising:

receiving a first search inquiry for a first asset stored in an asset database, the first asset being included in a plurality of asset categories and each asset category being associated with a different access device;

determining a first access device from which the first search inquiry is received, the first access device included in a plurality of access devices; and

displaying a first plurality of assets based on the first search inquiry and based on the first access device, the first plurality of assets capable of being purchased with the first access device.

14. The method of claim 13 wherein the first of the plurality of assets is selected from the group consisting of a digital song, a compact disc, a video on-demand program, and a digital video disc.

15. The method of claim 13 further comprising:

receiving a second search inquiry for a second asset stored in the asset database, the second asset being included in the plurality of asset categories;

determining a second access device from which the second search inquiry is received, the second access device included in the plurality of access devices; and

displaying a second plurality of assets based on the second search inquiry and based on the second access device, the second plurality of asset capable of being purchased with the second access device.

16. The method of claim 15 wherein the second plurality of assets is the same as the first plurality of assets.

17. The method of claim 13 wherein the first search inquiry is a metadata search inquiry.

18. The method of claim 13 wherein the first access device is selected from the group consisting of an set-top box, a cellular telephone, and a computer.

19. A method comprising:

determining a first access device for an unified storefront, the first access device being included in a plurality of access devices;

determining a first recommendation from a plurality of assets available for purchase, the first recommendation being based on the first access device and based on customer usage information complied for a user of the plurality of access devices; and

displaying the first recommendation.

20. The method of claim 19 wherein the customer usage information is stored as a customer profile.

21. The method of claim 19 wherein the first access device is selected from the group consisting of an set-top box, a cellular telephone, and a computer.

22. The method of claim 19 further comprising:

determining a second access device for an unified storefront, the second access device being included in the plurality of access devices and being different than the first access device;

determining a second recommendation from the plurality of assets available for purchase based on the second access device and based on the customer usage information complied for the user of the plurality of access devices; and

displaying the second recommendation.

23. A method comprising:

receiving a request to access an unified storefront from a first access device, the first access device being included in a plurality of access devices;

selecting a first asset advertisement for a first asset associated with the plurality of access devices based on the first access device and based on a customer profile; and

displaying the first asset advertisement.

24. The method of claim 23 wherein the first asset advertisement is an actionable advertisement.

25. The method of claim 23 further comprising:

receiving a view request to display an asset category in the unified storefront from the first access device;

selecting a second asset advertisement for a second asset associated with the plurality of access devices based on the asset category and based on the customer profile; and

displaying the second asset advertisement.