ELECTRONIC PROFILE DEVELOPMENT, STORAGE, USE AND SYSTEMS FOR TAKING ACTION BASED THEREON

• US 20090216563A1
• Filed: 02/25/2009
• Published: 08/27/2009
• Est. Priority Date: 02/25/2008
• Status: Abandoned Application

• Current Assignee: Veritone Alpha, Inc. (Veritone Media)
• Original Assignee: Veritone Alpha, Inc. (Veritone Media)
• Inventors: Sandoval, Michael, Downs, Oliver Bruce
• Application Number:
  US12/392,908
• Publication Number:
  US 20090216563A1
• Time in Patent Office: Days
• US Class Current: 705/3
• CPC Class Codes: G06F 16/9535 Search customisation based on user profiles and personalisation
• CPC Class Codes: G06Q 30/02 Marketing; Price estimation or determination; Fundraising
• CPC Class Codes: G16H 10/60 for patient-specific data, e.g. for electronic patient records

Abstract

Examples of the present invention include profiling systems that store, manage and respond to electronic profiles. The profiling systems utilize attributes of the electronic profiles to take predictive or deterministic action, including identifying content to be provided and notification of selected content. Embodiments of the invention allow the profiling system to be used as a trusted intermediary where the profile owning entity controls access to their electronic profiles across their network of devices and services.

Claims

1. A system for providing selected content from a provider to an entity, the system comprising:

a user system having a user interface, a display, a memory, and a processor coupled to the user interface, display and memory, the memory having computer readable instructions that, when executed cause the processor to receive information identifying the entity and search criteria for content entered by the entity through the user interface and to display selected content on the display;

a provider system configured to be in communication with the user system, the provider system having content storage, a memory, and a processor coupled to the content storage and the memory, the memory having computer readable instructions that, when executed, cause the processor to analyze scoring results for content stored in the content storage, access the content storage, and provide selected content to the user system in accordance with the scoring results; and

a profiling system configured to be in communication with the user system and the provider system, the profiling system having a profile storage configured to store electronic profiles, the profiles associated with respective entities and including profile attributes for the respective entities, the profiling system further having a memory, and a processor coupled to the profile storage and memory, the memory encoded with computer readable instructions that, when executed, cause the processor to;

receive the information identifying at least one of the entity, an abstracted entity index, or combinations thereof and the search criteria from the user system,

access the electronic profile associated with the entity,

compute a degree of at least one of relevance, irrelevance, or combinations thereof of each content item according to the search criteria and the profile attributes of the entity to provide scoring results, and

provide the scoring results for the content to the provider system.

2. The system of claim 1 wherein the content stored in the content storage comprises at least one of product information, advertisements, promotions, warranties, or combinations thereof for products of the provider.

3. The system of claim 2 wherein the content stored in the content storage further comprises secondary information related to a field in which the products are included, and the memory of the profiling system further includes computer readable instructions that, when executed, cause the processor to compute a degree of at least one of relevance, irrelevance, or combinations thereof for the secondary information according to the search criteria and the profile attributes of the entity.

4. The system of claim 3 wherein the secondary information comprises at least one of systems components, peripherals, other products associated with the primary product, or combinations thereof.

5. The system of claim 1 wherein the content stored in the content storage comprises information for retail items from the provider.

6. The system of claim 1 wherein the content stored in the content storage comprises information for charitable organizations.

7. The system of claim 1 wherein the memory of the profiling system further includes computer readable instructions that, when executed, cause the processor to update profile attributes of the entity according to the entity'"'"'s selections of the selected content provided by the provider system.

8. The system of claim 1 wherein the memory of the profiling system further includes computer readable instructions that, when executed, cause the processor to infer profile attributes of the entity and add the same to the entity'"'"'s electronic profile stored in the profile storage.

10. The system of claim 1 wherein the profiling system comprises:

a profile management system configured to receive information from the user system and generate the electronic profiles stored in the profile storage; and

an analysis engine configured to score content items based on one or more of the electronic profiles stored in profile storage.

11. The system of claim 10 wherein the profiling system further comprises a disambiguation engine configured to receive profile attributes from the user system and process the attributes to reduce at least one of ambiguity, noise, or combinations thereof in the information provided.

12. The system of claim 1 wherein the memory of the profiling system encoded with computer readable instructions that, when executed, cause the processor to compute a degree of at least one of relevance, irrelevance, or combinations thereof comprises a memory encoded with computer readable instructions that, when executed, cause the processor to compute a degree of irrelevance for at least some of the content items.

13. The system of claim 1 wherein the memory of the profiling system encoded with computer readable instructions that, when executed, cause the processor to compute a degree of at least one of relevance, irrelevance, or combinations thereof comprises a memory encoded with computer readable instructions that, when executed, cause the processor to compute a degree of at least one of relevance, irrelevance, or combinations thereof for each content item according to the search criteria, profile attributes of the entity, and profile attributes from electronic profiles for other entities.

14. The system of claim 1 wherein the memory of the profiling system encoded with computer readable instructions that, when executed, cause the processor to compute a degree of at least one of relevance, irrelevance, or combinations thereof comprises a memory encoded with computer readable instructions that, when executed, cause the processor to compute a degree of at least one of relevance, irrelevance, or combinations thereof for each content item according to the search criteria, profile attributes of the entity, and additional information, the additional information being relevant to the entity based on at least the electronic profile associated with the entity, electronic profiles associated with other entities, the search criteria, or combinations thereof.

15. The system of claim 1 wherein the content stored in the content storage comprises drug information and the entity comprises at least one of a patient, the patient'"'"'s physician, or combinations thereof, the electronic profile stored in the profile storage for the patient having at least medical history for the patient, genetic information for the patient, or combinations thereof, the memory of the profiling system further includes computer readable instructions that, when executed, cause the processor to provide the scoring results for the drug information to the provider system to identify a least one of drugs, treatment programs, or combinations thereof relevant to the patient.

9. The system of 8 wherein the processor is configured to infer profile attributes of the entity based on at least one of existing profile attributes included in the entity'"'"'s electronic profile, profile attributes included in electronic profiles for other entities, entity'"'"'s behavior, or combinations thereof.

16. A system for providing notification of selected content from a provider to an entity, the system comprising:

a user system having a user interface, a display, a memory, and a processor coupled to the user interface, display and memory, the memory having computer readable instructions that, when executed cause the processor to display a notification for selected content in response to receiving the same;

a provider system configured to be in communication with the user system, the provider system having content storage, a memory, and a processor coupled to the content storage and the memory, the memory having computer readable instructions that, when executed, cause the processor to analyze scoring results for selected content stored in the content storage and generate electronic messages for entities identified by the scoring results that provide information regarding the selected content; and

a profiling system configured to be in communication with the user system and the provider system, the profiling system having a profile storage configured to store electronic profiles, the profiles associated with respective entities and including profile attributes for the respective entities, the profiling system further having a memory, and a processor coupled to the profile storage and memory, the memory encoded with computer readable instructions that, when executed, cause the processor to;

receive information for the selected content from the provider system,

access electronic profiles,

compute a degree of at least one of relevance, irrelevance, or combinations thereof for the electronic profiles according to the information for the selected content and the profile attributes of the entities to provide scoring results, and

provide the scoring results for the electronic profiles to the provider system.

17. The system of claim 16 wherein the selected content stored in the content storage comprises at least one of information for retail items, promotions, programs, data or combinations thereof from the provider.

18. The system of claim 17 wherein the content stored in the content storage comprises at least one of gift cards, retailers, promoter channel or sponsor, personalization content and associated data, or combinations thereof.

19. The system of claim 17 wherein the content stored in the content storage comprises at least one of travel information, weather information, promotional information for various destinations, flight status, or combinations thereof.

20. The system of claim 16 wherein the content stored in the content storage comprises information for charitable organizations.

21. The system of claim 16 wherein the content stored in the content storage comprises social groups, social connections, or combinations thereof.

22. The system of claim 16 wherein the user system comprises a portable electronic device.

23. The system of claim 22 wherein the portable electronic device interacts with the provider system to determine at least one of presence or proximity of the user system to a marker of content in the content storage triggering the process of receipt of information on the content and contributing to the computation of a degree of at least one of relevance, irrelevance, or combinations thereof.

24. The system of claim 16 wherein the provider system comprises a content scoring interface configured to provide access to the content stored in the content storage and receive the scoring results from the profiling system.

25. The system of claim 16 wherein the user device comprises a profile management interface configured to communicate with the profiling system to create, modify, or combinations thereof profile attributes of the electronic profiles.

26. The system of claim 16 wherein the memory of the profiling system encoded with computer readable instructions that, when executed, cause the processor to compute a degree of at least one of relevance, irrelevance, or combinations thereof comprises a memory encoded with computer readable instructions that, when executed, cause the processor to compute a degree of irrelevance for at least some of electronic profiles.

27. A method for providing selected content from a provider to an entity, the method comprising:

storing electronic profiles, each of the electronic profiles including at least one profile attribute for a respective entity;

receiving information identifying an entity and search criteria;

accessing the electronic profile associated with the entity;

computing a degree of at least one of relevance, irrelevance, or combinations thereof of provider content according to the search criteria and the profile attributes of the entity to provide scoring results;

analyzing the scoring results for the provider content; and

providing selected content to the entity in accordance with the scoring results.

28. The method of claim 27, further comprising:

computing a degree of at least one of relevance, irrelevance, or combinations thereof of secondary content according to the search criteria and the profile attributes of the entity to provide secondary scoring results;

analyzing the secondary scoring results; and

providing selected secondary content to the entity based on the secondary scoring results.

29. The method of claim 27 wherein computing a degree of at least one of relevance, irrelevance, or combinations thereof of provider content comprises computing a degree of irrelevance for at least some of the provider content.

30. The method of claim 27 wherein computing a degree of at least one of relevance, irrelevance, or combinations thereof of provider content comprises computing a degree of at least one of relevance, irrelevance, or combinations thereof according to the search criteria, profile attributes of the entity, and profile attributes from electronic profiles for other entities.

31. The method of claim 27 wherein computing a degree of at least one of relevance, irrelevance, or combinations thereof of provider content comprises computing a degree of at least one of relevance, irrelevance, or combinations thereof according to the search criteria, profile attributes of the entity, and additional information, the additional information being relevant to the entity based on at least the electronic profile associated with the entity, electronic profiles associated with other entities, the search criteria, or combinations thereof.

32. The method of claim 27 wherein the provider content comprises drug information and the entity comprises at least one of a patient, patient'"'"'s physician, or combinations thereof, the electronic profile stored for the patient having at least medical history for the patient, biological data for the patient, imagery for the patient or combinations thereof, and wherein analyzing the scoring results comprises analyzing the scoring results for the drug information to at least one of isolate diagnosis, identify drugs or treatment programs, or combinations thereof relevant to the patient.

33. The method of claim 27 wherein the provider content comprises drug information and the entity user comprises at least one of a patient, patient'"'"'s physician, or combinations thereof, the electronic profile stored for the patient having at least genetic information for the patient, and wherein analyzing the scoring results comprises analyzing the scoring results for the drug information to at least one of isolate diagnosis, identify drugs or treatment programs, or combinations thereof relevant to the patient.

34. The method of claim 27, further comprising:

receiving information for selected content from the provider;

accessing the electronic profiles for a plurality of entities;

computing a degree of at least one of relevance, irrelevance, or combinations thereof for the electronic profiles according to the information for the selected content and the profile attributes of the entities to provide scoring results;

analyzing the scoring results for selected content;

selecting entities to deliver electronic messages that provide information regarding the selected content in accordance with the scoring results for the electronic profiles; and

delivering electronic messages to the selected entities.

35. The method of claim 27, further comprising inferring profile attributes for the entity and adding the same to the electronic profile associated with the entity.

36. The method of claim 35 wherein inferring profile attributes for the entity comprises inferring profile attributes for the entity based on at least one of existing profile attributes included in the entity'"'"'s electronic profile, profile attributes included in electronic profiles for other entities, entity'"'"'s behavior, or combinations thereof.

37. The method of claim 27, further comprising updating profile attributes of the electronic profile associated with the entity based on entity selection of the content provided to the entity.

38. A user device for use by an entity, the user device comprising:

a display;

a processor coupled to the display; and

a memory, the memory encoded with computer readable instructions that, when executed, cause the processor to;

receive a search criteria entered by the entity;

receive content items and respective relevance scores associated with each content item, the relevance score computed based in part on a stored electronic profile associated with the entity, the search criteria, and indexed information for each content item; and

render at least one of the content items on a display of the user device, the content items rendered as first-level nodes connected to an entry node by first-level connectors, the search criteria rendered as the entry node, each of the first-level nodes having at least one second-level node connected thereto by a respective second level connector, indexed information on which the relevance score of the respective content items is based rendered as a respective second-level node.

39. The user device of claim 38 wherein the display comprises a display physically unconnected from the user device.

40. The user device of claim 38 wherein the memory encoded with computer readable instructions that, when executed, cause the processor to render at least one of the content items on a display of the user device comprising a memory encoded with computer readable instructions that, when executed, cause the processor to render content items on a display of the user device, the content items rendered as first-level nodes having a size based at least in part on the computed score for the respective content item.

41. The user device of claim 38 wherein the memory encoded with computer readable instructions that, when executed, cause the processor to render at least one of the content items on a display of the user device comprising a memory encoded with computer readable instructions that, when executed, cause the processor to render content items on a display of the user device, the content items rendered as first-level nodes having a distance from the entry node based at least in part on the computed score for the respective content item.

42. The user device of claim 38 wherein the memory encoded with computer readable instructions that, when executed, cause the processor to render at least one of the content items on a display of the user device comprising a memory further encoded with computer readable instructions that, when executed, cause the processor to:

receive selection of a node from the entity;

receive content items and respective relevance scores associated with each content item, the relevance score computed based in part on a stored electronic profile associated with the entity, the search criteria, the selected node, and indexed information for each content item; and

render the selected node as the entry node and render the content items as first- and second-level nodes according to the relevance scores relative to the entry node.

43. A user device for use by an entity, the user device comprising:

a display;

a processor coupled to the display; and

a memory, the memory encoded with computer readable instructions that, when executed, cause the processor to;

receive a profile attribute entered by the entity;

receive content items in accordance with respective relevance scores associated with each content item, the relevance score computed based in part on a stored electronic profile associated with the entity, the entered profile attribute, and indexed information for each content item; and

render at least one of the content items on a display of the user device, the documents rendered as first-level nodes connected to an entry node by first-level connectors, the entered profile attribute rendered as the entry node, each of the first-level nodes having at least one second-level node connected thereto by a respective second level connector, indexed information on which the relevance score of the respective content items is based rendered as a respective second-level node.

44. The user device of claim 43 wherein the memory encoded with computer readable instructions that, when executed, cause the processor to render at least one of the content items on a display of the user device comprising a memory further encoded with computer readable instructions that, when executed, cause the processor to:

receive selection of a node from the entity;

adding the content item or indexed information rendered as the selected node as a profile attribute to the electronic profile associated with the entity;

receive content items in accordance with respective relevance scores associated with each content item, the relevance score computed based in part on the stored electronic profile associated with the entity, the added profile attribute, the entered profile attribute, and indexed information for each content items; and

render the entered profile attribute and added profile attribute as the entry node and render the content items and respective indexed information as first- and second-level nodes according to the relevance scores relative to the entry node.