SYSTEM FOR MULTIMEDIA VIEWING BASED ON ENTITLEMENTS
4 Assignments
0 Petitions
Accused Products
Abstract
An advertising control method is described. The method includes receiving an advertisement identification message (AIM) (127) at a first mobile device (125), sending the AIM from the first mobile device to a content display unit (CDU) and storing the AIM in the CDU, selecting at least one content item from among a plurality of content items based, at least in part, on at least one stored AIM, the stored AIM being stored in the CDU, and displaying the selected content item on the CDU. Related apparatus and methods are also described.
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Citations
100 Claims
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1-84. -84. (canceled)
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85. A content item selection method comprising:
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accumulating content item display points for each of a plurality of display point categories; and choosing a content item for display based, at least in part, on a comparison between a point total for one of the display point categories and a category associated with the content item. - View Dependent Claims (86, 87, 88)
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89. A content identification message comprising:
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a quantity of points redeemable for content; and metadata comprising; a content category identifier identifying a category to which the content belongs; and at least one of the following; a distributing entity identifier identifying an entity which distributed the content identification message; a time stamp identifying a time when the content identification message was distributed; a basis for distribution identifier identifying a basis for distributing the content identification message; and a location-of-distribution identifier identifying the location of the entity which distributed the content identification message. - View Dependent Claims (90, 91)
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92-97. -97. (canceled)
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98. Apparatus for content item selection comprising:
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a store for accumulating content item display points for each of a plurality of display point categories; and a content item selection unit operative to choose a content item for display based, at least in part, on a comparison between a point total for one of the display point categories and a category associated with the content item.
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99-108. -108. (canceled)
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99. A content identification message comprising:
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a quantity of points redeemable for content; and metadata comprising; means for identifying a category to which the content belongs; and at least one of the following; means for identifying the entity which distributed the content identification message; means for identifying the time when the content identification message was distributed; means for identifying the basis for distributing the content identification message; and means for identifying the location of the entity which distributed the content identification message.
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100. Apparatus for content item selection comprising:
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accumulation means for accumulating content item display points for each of a plurality of display point categories; and content item selection means for choosing a content item for display based, at least in part, on a comparison between a point total for one of the display point categories and a category associated with the content item.
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Specification