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Targeted content with broadcast material

  • US 20090235312A1
  • Filed: 03/11/2008
  • Published: 09/17/2009
  • Est. Priority Date: 03/11/2008
  • Status: Abandoned Application
First Claim
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1. User end communication apparatus for managing broadcast channel input within a user end environment, the apparatus comprising:

  • a channel probe for obtaining channel context data from a stream at least passing through said user end communication apparatus;

    a keyword extractor for extracting channel key information from said channel context data; and

    a content selector for selecting a content item for mixing into a channel currently being viewed based on said channel keyword.

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