REVENUE MODELS ASSOCIATED WITH SYNDICATION OF A BEHAVIORAL PROFILE USING A MONETIZATION PLATFORM
First Claim
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1. A method, comprising:
- receiving a request from an ad network for a wireless operator user profile datum;
delivering the user profile datum to the ad network for a financial consideration; and
sharing a portion of the financial consideration with the wireless operator from which the user profile datum derives.
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Abstract
The present application discloses improved capabilities for aggregating user behavioral data across multiple wireless operators and delivering content to a mobile communication facility based on that aggregation, among other factors.
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Citations
20 Claims
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1. A method, comprising:
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receiving a request from an ad network for a wireless operator user profile datum; delivering the user profile datum to the ad network for a financial consideration; and sharing a portion of the financial consideration with the wireless operator from which the user profile datum derives. - View Dependent Claims (2, 3, 4, 5, 6, 7, 8, 9)
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10. A method, comprising:
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receiving a request from a publisher for a wireless carrier user profile datum; delivering the user profile datum to the publisher for a financial consideration; and sharing a portion of the fee with the publisher from which the user profile datum derives. - View Dependent Claims (11, 12, 13, 14, 15, 16, 17, 18, 19, 20)
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Specification