Package and Merchandising System

• US 20090261114A1
• Filed: 04/16/2009
• Published: 10/22/2009
• Est. Priority Date: 07/02/2007
• Status: Active Grant

• Current Assignee: The Procter & Gamble Company
• Original Assignee: The Procter & Gamble Company
• Inventors: McGuire, Kenneth Stephen, Stephens, Jerry Ray, Goodall, John Patrick, Ferrari, Michael G.
• Granted Patent: US 8,102,275 B2
• Time in Patent Office: Days
• US Class Current: 220/666
• CPC Class Codes: B65D 2203/12 Audible, olfactory or visual signalling means B65D51/248, B65D55/028, B65D79/02 and B65D81/24 take precedence
• CPC Class Codes: G09F 23/00 Advertising on or in specific articles, e.g. ashtrays, letter-boxes on or in vehicles G09F21/00
• CPC Class Codes: G09F 27/00 Combined visual and audible advertising or displaying, e.g. for public address

Abstract

A sensory interactable packaging assembly having a base and a container. The base has a power supply. The container may contain a consumer product. The container is removably attachable to the base. The container has an outer surface and a sensory interactable element disposed on the outer surface and a control system having an output. The control system is s in electrical communication with the sensory interactable element and the sensory interactable element is responsive to the output of the control system when the container is proximate to the base and the control system is in electrical communication with the power supply.

Claims

1. An erectable and collapsible container comprising:

a plurality of side walls, each of said side walls being joined to an adjacent side wall by a hinge, each of said hinges providing articulation between adjacent side walls;

at least one pair of side walls disposed as opposing side walls;

each side wall of at least one pair of opposing side walls comprising an extension;

a bottom wall hingedly attached to at least two of said plurality of said side walls at hinged attachment locations, said hinged attachment locations providing articulation between said at least two of said side walls and said bottom wall;

wherein each side wall comprises a flexible material having an exterior surface, and a structural material attached to the exterior surface of the flexible material;

at least one gusset structure extending between at least a first pair of said side walls and said bottom wall; and

wherein said at least one gusset structure comprises a first surface, said first surface being capable of articulation from a first position relative to said bottom wall to a second position relative to said bottom wall.

2. The container of claim 1 including a second gusset structure extending between at least a second pair of said side walls and said bottom wall.

3. The container of claim 2 wherein said gusset structures comprise a flexible material.

4. The container of claim 1 wherein said at least one gusset structure comprises a flexible material.

5. The container of claim 1 wherein said at least one gusset structure is articulable between said first pair of side walls and said bottom wall.

6. The container of claim 1 wherein said bottom wall comprises at least two portions articulable relative to each other.

7. The container of claim 1 wherein said first surface is substantially parallel said bottom wall in said first position and is substantially perpendicular to said bottom wall in said second position.

8. The container of claim 1 wherein said container is transformable from a substantially collapsed configuration to a substantially erect configuration.

9. The container of claim 8 wherein said container is transformable from said substantially collapsed configuration to said substantially erect configuration in response to an applied force to at least one of said plurality of side walls.

10. The container of claim 9 wherein said applied force produces oppositely directed resultant forces upon said plurality of side walls.

11. The container of claim 1 including a flexible panel portion attached to said plurality of side walls and defining an opening for said container.

12. The container of claim 11 wherein said flexible panel portion includes a reusable closure for sealing said opening.

13. An erectable and collapsible container comprising:

a plurality of side walls, each of said side walls being joined to an adjacent side wall by a hinge, each said hinge providing articulation between adjacent side walls;

at least one pair of side walls disposed as opposing side walls;

each side wall of at 1 least one pair of opposing side walls comprising an extension;

the side walls comprising a flexible material having an exterior surface and a structural material attached to the flexible material;

a bottom wall hingedly attached to at least two of said plurality of said side walls hinged attachment locations, said hinged attachment locations providing articulation between said at least two of said side walls and said bottom wall, said bottom wall including at least two portions articulable relative to each other;

first and second gusset strictures extending between respective first and second pairs of said plurality of said side walls and said bottom wall; and

wherein said at first and second gusset structures each comprise a first surface, said first surfaces being capable of articulation from a first position relative to said bottom wall to a second position relative to said bottom wall a first position relative to said bottom wall to a second position relative to said bottom wall.

14. The container of claim 13 wherein said first and second gusset structures each comprise a flexible material.

15. The container of claim 13 wherein said first surfaces are substantially parallel said bottom wall in said first position and are substantially perpendicular to said bottom wall in said second position.

16. The container of claim 13 wherein said container is transformable from said substantially collapsed configuration to said substantially erect configuration in response to an applied force to at least one of said plurality of side walls.

17. The container of claim 16 wherein said applied force produces oppositely directed resultant forces upon said plurality of side walls.

18-20. -20. (canceled)