METHOD AND SYSTEM FOR PROVIDING AN IN-SITE SALES WIDGET
First Claim
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1. A method for completing a web-based sales transaction, comprising:
- selecting a sales offer, in part, based on a content of a webpage;
responsive to a request for a widget from a web browser parsing the webpage, transmitting the widget to the web browser for execution and display on the webpage, wherein the widget displays the sales offer;
receiving a purchase order from the widget submitted by a user;
transmitting the purchase order to a fulfillment module for fulfillment; and
storing the purchase order and related information as a sales transaction.
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Abstract
Commerce widgets placed on webpages allow a full purchase transaction (browsing, selecting, and buying the product) to take place on the content owner'"'"'s site (the host site). Webmasters may set the sale price and collect statistics on buyer behavior and habits. By keeping the entire transaction on the webpage, a visitor/customer is not redirected to another website. In addition, purchases may be made from within a displayed video stream.
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Citations
20 Claims
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1. A method for completing a web-based sales transaction, comprising:
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selecting a sales offer, in part, based on a content of a webpage; responsive to a request for a widget from a web browser parsing the webpage, transmitting the widget to the web browser for execution and display on the webpage, wherein the widget displays the sales offer; receiving a purchase order from the widget submitted by a user; transmitting the purchase order to a fulfillment module for fulfillment; and storing the purchase order and related information as a sales transaction. - View Dependent Claims (2, 3, 4, 5, 6, 7)
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8. A server for completing a web-based sales transaction, comprising:
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a memory, the memory configured to store a plurality of sales offers; a network interface; and a processor, the processor configured to select a sales offer from the plurality of sales offers, in part, based on a content of a webpage, responsive to a request for a widget from a web browser parsing the webpage, transmit the widget to the web browser for execution and display on the webpage, wherein the widget displays the sales offer, wherein the request is received via the network interface, receive a purchase order from the widget submitted by a user, transmit the purchase order to a fulfillment module for fulfillment, and store the purchase order and related information as a sales transaction. - View Dependent Claims (9, 10, 11, 12, 13, 14)
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15. A computer-readable storage medium including instructions for execution on a processor, the instructions adapted to provide a method for completing a web-based sales transaction, the method comprising:
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selecting a sales offer, in part, based on a content of a webpage; responsive to a request for a widget from a web browser parsing the webpage, transmitting the widget to the web browser for execution and display on the webpage, wherein the widget displays the sales offer; receiving a purchase order from the widget submitted by a user; transmitting the purchase order to a fulfillment module for fulfillment; and storing the purchase order and related information as a sales transaction. - View Dependent Claims (16, 17, 18, 19, 20)
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Specification