SOCIAL NETWORK POWERED QUERY REFINEMENT AND RECOMMENDATIONS

• US 20090271374A1
• Filed: 04/29/2008
• Published: 10/29/2009
• Est. Priority Date: 04/29/2008
• Status: Abandoned Application

• Current Assignee: Microsoft Technology Licensing LLC (Microsoft Corporation)
• Original Assignee: Microsoft Corporation
• Inventors: Bradford, Donald E., Korn, David S.
• Application Number:
  US12/111,309
• Publication Number:
  US 20090271374A1
• Time in Patent Office: Days
• US Class Current: 1/1
• CPC Class Codes: G06F 16/90335 Query processing
• CPC Class Codes: G06F 16/9038 Presentation of query results
• CPC Class Codes: G06F 16/9535 Search customisation based on user profiles and personalisation

Abstract

Embodiments of the present invention enhance the search experience of a user by looking at the search history of one or more buddies to provide search enhancements to the user. Examples of search enhancements include an annotation or graphic adjacent to a search result indicating the search result has been visited by one of the user'"'"'s buddies. In another embodiment, the relevance score assigned to a search result is increased if the search result has been visited by a buddy. In another aspect, alternative queries from the buddies'"'"' search history may be suggested to the user during the search session.

Claims

1. A computerized system containing a processor and a computer-storage media for enhancing a search session using buddy search history information, the system comprising:

a search engine that receives a query from a user and generates a plurality of search results that are responsive to the query; and

a search enhancement component that;

(1) receives identification information for one or more buddies, wherein a buddy is a person designated by the user,

(2) generates one or more search enhancements that are based on a plurality of buddy search histories associated with the one or more buddies, wherein the plurality of buddy search histories includes at least queries associated with the one or more buddies that submitted the queries and search results associated with the one or more buddies that interacted with the search results, and

(3) causes the one or more search enhancements to be displayed with the plurality of search results.

2. The computerized system of claim 1, wherein the one or more buddies includes one or more of a single buddy, a predefined group of buddies, all buddies on a buddy list, and a plurality of buddies individually selected during a search session, wherein the search session starts when the user accesses the search engine and ends when the user exits the search engine.

3. The computerized system of claim 1, wherein the one or more search enhancements includes an annotation displayed adjacent to an individual search result within the plurality of search results, wherein the annotation communicates information derived from the plurality of buddy search histories.

4. The computerized system of claim 3, wherein the annotation communicates one or more of:

a number of buddies that have viewed the individual search result within the plurality of search results;

an identification of individual buddies that have viewed the individual search result; and

an indication that at least one buddy has viewed the individual search result.

5. The computerized system of claim 1, wherein the one or more search enhancements are displayed with the plurality of search results as a separate section of search results that are related to the query and that have been viewed by the one or more buddies.

6. The computerized system of claim 1, wherein the one or more search enhancements include reordering the search results to give more importance to individual search results that have been viewed by the one or more buddies.

7. The computerized system of claim 1, further comprising a query suggestion component that suggests a new query related to the query, wherein the new query is taken from the plurality of buddy search histories and determined to be related to the query.

8. The computerized system of claim 1, wherein the system further comprises a search history privacy component and a search history tracking component, wherein the search history privacy component allows the user and buddies to assign a privacy level to their search histories, and wherein the search history tracking component causes search history information to be stored.

9. One or more computer-storage media having computer-executable instructions embodied thereon for performing a method of providing search enhancements based in part on buddy search histories, the method comprising:

receiving a search query from a user;

retrieving a search history for one or more buddies designated by the user; and

presenting one or more search enhancements to the user based on the search query and the search history.

10. The one or more computer-storage media of claim 9, wherein the one or more search enhancements includes an annotation displayed adjacent to an individual search result, wherein the annotation communicates one or more of:

a number of buddies that have viewed the individual search result;

an identification of the one or more buddies that have viewed the individual search result; and

an indication that at least one buddy has viewed the individual search result.

11. The one or more computer-storage media of claim 9, wherein the one or more search enhancements includes a separate section of results that have been viewed by the one or more buddies and are related to the search query.

12. The one or more computer-storage media of claim 9, wherein the one or more search enhancements include reordering the search results by giving additional weight to search results within the search history.

13. The one or more computer-storage media of claim 9, further comprising suggesting a new search query related to the search query based on the search history for the one or more buddies, wherein the new search query was submitted by one or more of the one or more buddies and determined to be related to the search query.

14. The one or more computer-storage media of claim 13, wherein the new search query is determined to be related to the search query if the search query and the new search query have above a threshold number of search results in common.

15. The one or more computer-storage media of claim 13, wherein the new search query is determined to be related to the search query if the search query and the new search query have a common search query category.

16. The one or more computer-storage media of claim 9, wherein the method further comprises:

presenting a privacy input interface to the user that allows the user to select a privacy level for a search context associated with the user, wherein the search context includes an individual query, search results returned in response the individual query, and search results viewed by a person submitting the individual query; and

receiving the privacy level designated by the user.

17. The media of claim 16, wherein the privacy level includes one or more of the following privacy level designations:

a private designation that indicates the search context should not be shared with others or used to refine suggestions for other buddies;

an individual buddies designation that indicates individual buddies that can use and view the search context;

an all buddies designation that indicates that all of the buddies may use and view the search context;

a buddy group designation that indicates one or more groups of buddies that may use and view the search context; and

a public designation indicating that all users on a system may use and view the search context.

18. One or more computer-storage media having computer-executable instructions embodied thereon for performing a method of improving search results using search history information from one or more buddies, the method comprising:

storing search history information associated with individual users, wherein the individual users may designate a privacy level for the search history information associated with the individual user;

receiving a search query from a user;

receiving information indicating one or more search buddies associated with the user;

displaying one or more additional search queries related to the search query and drawn from a subset of the search history information that is associated with the one or more search buddies, wherein the one or more additional search queries are selectable by the user; and

displaying search results in conjunction with a search enhancement.

19. The one or more computer-storage media of claim 18, wherein the search enhancement includes an annotation displayed adjacent to an individual search result within the subset of the plurality of normal search results, wherein the annotation communicates one or more of:

a number of buddies that have viewed the individual search result;

an identification of the one or more buddies that have viewed the individual search result; and

an indication that at least one buddy has viewed the individual search result.

20. One or more computer-storage media of claim 18, wherein the search enhancement includes a separate section of results that have been viewed by the one or more buddies.