Dynamic bidding and ranking system
First Claim
1. A method of ranking objects in a computing environment, which comprises:
- (a) receiving input values from a plurality of users, wherein each input value is correlated with an object and a defined time interval, wherein each object may only be correlated with input values submitted by a single user;
(b) calculating a value total at a plurality of time points within the defined time interval, wherein the value total is a sum of the input values assigned to each object at a single time point; and
(c) ranking each object at each of the plurality of time points, wherein the objects are ranked in accordance with the value total for each of the objects at each time point.
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Abstract
The present invention relates to certain bidding and ranking systems, which may be used to rank objects in a computing environment, such as, for example, bidding and ranking systems that may be used to rank on-line advertisements. According to certain embodiments of the invention, such methods of ranking objects comprise receiving input values from a plurality of users. Each input value is preferably correlated with an object during a defined time interval, and each object is associated with a single user. The method further comprises calculating a sum of the input values associated with each object at defined time points, and then ranking each object, at each time point, based on the sum of the input values associated with each object.
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Citations
20 Claims
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1. A method of ranking objects in a computing environment, which comprises:
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(a) receiving input values from a plurality of users, wherein each input value is correlated with an object and a defined time interval, wherein each object may only be correlated with input values submitted by a single user; (b) calculating a value total at a plurality of time points within the defined time interval, wherein the value total is a sum of the input values assigned to each object at a single time point; and (c) ranking each object at each of the plurality of time points, wherein the objects are ranked in accordance with the value total for each of the objects at each time point. - View Dependent Claims (2, 3, 4, 5, 6, 7, 8, 9, 10, 11)
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12. A method of ranking advertisements in a computing environment, which comprises:
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(a) receiving input values from a plurality of users, wherein each input value is correlated with an advertisement and a defined time interval, wherein each advertisement may only be correlated with input values submitted by a single user; (b) calculating a value total at a plurality of time points within the defined time interval, wherein the value total is a sum of the input values assigned to each advertisement at a single time point; and (c) ranking each advertisement at each of the plurality of time points, wherein the advertisements are ranked in accordance with the value total for each of the advertisements at each time point. - View Dependent Claims (13, 14, 15, 16, 17, 18, 19, 20)
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Specification