CONTINGENT FEE ADVERTISEMENT PUBLISHING SERVICE PROVIDER SYSTEM AND METHOD
First Claim
Patent Images
1. A computer implemented system for tracking sales transactions, in particular for offline sales transactions, comprising:
- a service provider component implemented on a computing device wherein the service provider component further comprises;
a merchant unit;
a transaction unit; and
a consumer unit wherein the merchant, transaction and consumer units further comprise a plurality of lines of computer code executed by a processing unit of the computing device that execute the merchant, transaction and consumer units, the merchant, transaction and consumer units implementing a method for tracking sales transactions, comprising;
providing to a consumer, by an online advertising system associated with the service provider component, discrete sales offers from a merchant affiliate;
tracking, discrete sales offers made by the merchant affiliate to the consumer resulting in a discrete ad acceptance event by the consumer;
tracking the discrete ad acceptance event of the consumer resulting in a discrete sales transaction made by the consumer referred by the service provider; and
charging the merchant affiliate, a commission fee for the discrete sales transaction.
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Abstract
A purchase-transaction-settled online consumer referral and reward system and method using real-time specific merchant sales information is provided for the advertising publishing industry. The system provides a pay per transaction platform that allows advertising publishers to leverage online advertising to sell offline advertising.
149 Citations
17 Claims
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1. A computer implemented system for tracking sales transactions, in particular for offline sales transactions, comprising:
a service provider component implemented on a computing device wherein the service provider component further comprises; a merchant unit; a transaction unit; and a consumer unit wherein the merchant, transaction and consumer units further comprise a plurality of lines of computer code executed by a processing unit of the computing device that execute the merchant, transaction and consumer units, the merchant, transaction and consumer units implementing a method for tracking sales transactions, comprising; providing to a consumer, by an online advertising system associated with the service provider component, discrete sales offers from a merchant affiliate; tracking, discrete sales offers made by the merchant affiliate to the consumer resulting in a discrete ad acceptance event by the consumer; tracking the discrete ad acceptance event of the consumer resulting in a discrete sales transaction made by the consumer referred by the service provider; and charging the merchant affiliate, a commission fee for the discrete sales transaction. - View Dependent Claims (2, 3, 4, 5, 6, 7, 8, 9, 10, 11, 12)
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13. A method for tracking sales transaction, in particular offline transactions, the method comprising:
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providing, by a networked advertising-system associated with a transaction settled consumer referral and reward system, a sales offer from a merchant affiliate to a consumer; tracking a sales transaction resulting from the sales offer submitted to the transaction settled consumer referral and reward system; validating the sales transaction, at the transaction settled consumer referral and reward system; and charging, by the transaction settled consumer referral and reward system, a commission fee for the referral resulting in a validated sales transaction to the merchant affiliate. - View Dependent Claims (14, 15)
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16. A computer implemented system for merchant advertising, comprising:
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a service provider component implemented on a computing device wherein the service provider component further comprises a merchant unit, a transaction unit and a consumer unit wherein the merchant, transaction and consumer units further comprise a plurality of lines of computer code executed by a processing unit of the computing device that execute the merchant, transaction and consumer units;
the merchant, transaction and consumer units implementing a method comprising;providing a merchant interface to a plurality of merchant affiliates of the merchant advertising system, the merchant interface providing real-time control of the publication, update and modification of the online advertisements for an individual merchant affiliate, the online advertisement having a geographic area associated with the online advertisement and a commission to be paid a service provider upon resulted sales from the online advertisement; electronically displaying, on a map, the online advertisements in a particular geographic area for merchant affiliates wherein the geographic area is associated with the online advertisement; and bidding by the merchant affiliate, using a commission bidding system, for a commission associated with the online advertisement wherein the commission payment paid to the service provider and a reward to a consumer for a particular online advertisement is attenuated based on the bidding.
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17. A method for distributing proceeds received from commission fees from one or more merchant affiliates to one or more 3rd party consumer destinations that contributed in driving consumers to one or more merchant affiliates stores to make purchases, the method comprising:
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collecting, by a merchant unit of a service provider, one or more offers from a merchant affiliate; distributing, the merchant unit of the service provider, the one or more merchant affiliate offers to 3rd party consumer destinations; publishing, by at least one 3rd party consumer destination, the one or more offers from the one or more merchant affiliates to a consumer; tracking, by a tracking unit of a service provider, an ad acceptance event of the merchant affiliate'"'"'s offer published at the 3rd party consumer destination; tracking, by the tracking unit of a service provider, a sales transaction resulting from the ad acceptance event between the merchant affiliate and the consumer, charging, by a transaction unit of the service provider, a commission fee to the merchant affiliate based on the sales transaction resulting from the ad acceptance event between the merchant affiliate and the consumer; crediting, by the transaction unit of the service provider, a service fee to the service provider; and crediting, by the transaction unit of the service provider, a service fee to the 3rd party consumer destination.
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Specification