SYSTEM AND METHOD FOR DISTRIBUTING COUPON CONTENT AND TRANSACTIONAL ADVERTISEMENTS
First Claim
Patent Images
1. A system for distributing transactional advertisement over a network, the system comprising:
- a storage medium that stores data corresponding to a plurality of transactional advertisement items;
a plurality of modules, including a publisher interface module and a distribution module, the publisher interface module being accessible to a plurality of publishers over the network, wherein the publisher interface module enables individual publishers to specify one or more web properties that are to include transactional advertisement items; and
wherein distribution module is configured to select from the storage medium a set of transactional advertisement items for each web property.
6 Assignments
0 Petitions
Accused Products
Abstract
A system and method is provided for distributing transactional advertisement from a distribution site over a network to online publishers. The transactional data items are rendered by the online publishers, with control elements provided from the distribution site, to control use of the transactional data items on the user terminal.
104 Citations
29 Claims
-
1. A system for distributing transactional advertisement over a network, the system comprising:
-
a storage medium that stores data corresponding to a plurality of transactional advertisement items; a plurality of modules, including a publisher interface module and a distribution module, the publisher interface module being accessible to a plurality of publishers over the network, wherein the publisher interface module enables individual publishers to specify one or more web properties that are to include transactional advertisement items; and wherein distribution module is configured to select from the storage medium a set of transactional advertisement items for each web property. - View Dependent Claims (2, 3, 4, 5, 6, 7, 8, 9, 10, 11, 12, 13, 14, 15, 16, 17, 18)
-
-
19. A method for distributing transactional advertisement items over a network, the method being implemented by one or more processors and comprising:
-
generating, at a distribution site, a script that executes on a web property of a publisher site to trigger one or more components operating on or with the distribution site to deliver transactional advertisement items to the publisher site; responsive to the script executing from a user terminal accessing the web property, selecting one or more transactional advertisement items for the web property; and causing the one or more selected transactional advertisement items to be rendered on the web property, the one or more selected transactional advertisement items being rendered with control elements provided from the distribution site to control use of the transactional advertisement items on the user terminal. - View Dependent Claims (20, 21)
-
-
22. A method for distributing coupon content over a network, the method being performed by one or more processors and performing steps comprising:
-
maintaining a collection of coupon content at a distribution site, each coupon content being printable to form a coupon that is redeemable by a user at a point-of-sale; enabling a plurality of online publishers to subscribe to receiving coupon content on a web property of the publisher; for a given web property of the publisher, selecting one or more coupon content from the collection; and programmatically transmitting, from the distribution site, the coupon content to the publisher web property for display. - View Dependent Claims (23, 24, 25, 26, 27, 28)
-
-
29. A computer-readable medium having instructions stored thereon for distributing coupon content over a network, said instructions being executable by one or more processors to perform steps comprising:
-
maintaining a collection of coupon content at a distribution site, each coupon content being printable to form a coupon that is redeemable by a user at a point-of-sale; enabling a plurality of online publishers to subscribe to receiving coupon content on a web property of the publisher; for a given web property of the publisher, selecting one or more coupon content from the collection; and programmatically transmitting, from the distribution site, the coupon content to the publisher web property for display.
-
Specification