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System and Method for Advertisers to Bid on Distributing Ads to Telephone Calling Parties

  • US 20090313097A1
  • Filed: 06/13/2008
  • Published: 12/17/2009
  • Est. Priority Date: 06/13/2008
  • Status: Abandoned Application
First Claim
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1. A method of advertising to telephones, said method comprising:

  • enabling an advertiser to submit a bid for airtime to present an advertisement to callers who call one or more telephone numbers;

    receiving a bid from the advertiser to advertise to callers who place calls to the one or more telephone numbers;

    in response to callers placing telephone calls to the one or more telephone numbers, presenting the advertisement to the callers; and

    counting a number of times the advertisement is presented to the callers for use in billing the advertiser.

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