Method for Providing Custom Profile Analysis in a Demographic Information System
First Claim
1. A method of providing demographic visitor information to a participating web site, the method comprising:
- registering a user with an information gathering system, wherein the information gathering system solicits personal information from the user and wherein the information gathering system maintains a profile for the registered user;
detecting a visit of the registered user to a participating web site, wherein the participating web site is operated independently from the information gathering system; and
providing a demographic information report to the participating web site, wherein the demographic information report is related to at least one registered user who has visited the participating web site.
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Accused Products
Abstract
A method of providing demographic visitor information to a participating web site including registering a user with an information gathering system, wherein the information gathering system solicits personal information from the user and wherein the information gathering system maintains a profile for the registered user; detecting a visit of the registered user to a participating web site, wherein the participating web site is operated independently from the information gathering system; and providing a demographic information report to the participating web site, wherein the demographic information report is related to at least one registered user who has visited the participating web site.
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Citations
17 Claims
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1. A method of providing demographic visitor information to a participating web site, the method comprising:
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registering a user with an information gathering system, wherein the information gathering system solicits personal information from the user and wherein the information gathering system maintains a profile for the registered user; detecting a visit of the registered user to a participating web site, wherein the participating web site is operated independently from the information gathering system; and providing a demographic information report to the participating web site, wherein the demographic information report is related to at least one registered user who has visited the participating web site. - View Dependent Claims (2, 3, 4, 5, 6, 7, 8, 9, 10)
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11. A method of providing demographic visitor information to a participating web site, the method comprising:
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registering a user with an information gathering system, wherein the information gathering system solicits personal information from the user and wherein the information gathering system maintains a profile for the registered user; maintaining an award point account associated with the registered user, wherein award points are redeemable for a product or a service; awarding award points to the registered user for interacting with the participating web site in a manner defined by the participating web site; providing a demographic information report to the participating web site, wherein the demographic information report is related to at least one registered user. - View Dependent Claims (12, 13)
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14. A method of providing demographic visitor information to a participating web site, the method comprising:
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registering a user with an information gathering system, wherein the information gathering system solicits personal information from the user and wherein the information gathering system maintains a profile for the registered user; maintaining an award point account associated with the registered user, wherein award points are redeemable for a product or a service at a redemption site at a future time; awarding award points to the registered user for interacting with the participating web site in a manner defined by the participating web site, wherein interacting with the participating web site includes visiting the participating web site, and wherein associating a visit of the registered user to the participating site includes obtaining a visitor identification information from the participating web site and correlating the visitor identification information with the profile of the registered user; and providing a demographic information report to the participating web site, wherein the demographic information report is related only to the registered users who have interacted with the participating web site in a manner defined by the participating web site. - View Dependent Claims (15)
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16. A method of providing demographic visitor information to a participating web site, the method comprising:
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registering a user with an information gathering system, wherein the information gathering system solicits personal information from the user and wherein the information gathering system maintains a demographic profile for the registered user; maintaining an award point account associated with the registered user, wherein award points are redeemable for a product or a service at a redemption site at a future time; awarding award points to the registered user for interacting with the participating web site in a manner defined by the participating web site, wherein interacting with the participating web site includes visiting the participating web site, and wherein associating a visit of the registered user to the participating site includes obtaining a visitor identification information from the participating web site and correlating the visitor identification information with the profile of the registered user; and providing at least a portion of the demographic profile of the registered user to the participating web site. - View Dependent Claims (17)
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Specification