METHOD AND DEVICE FOR MANAGING SUBSCRIBER CONNECTION

• US 20100003963A1
• Filed: 10/27/2006
• Published: 01/07/2010
• Est. Priority Date: 10/27/2006
• Status: Active Grant

• Current Assignee: Apple Inc.
• Original Assignee: CVON
• Inventors: Aaltonen, Janne, Ahopelto, Timo, Romppanen, Timo
• Granted Patent: US 8,712,382 B2
• Time in Patent Office: Days
• US Class Current: 455/406
• CPC Class Codes: G06Q 20/102 Bill distribution or payments
• CPC Class Codes: G06Q 30/02 Marketing; Price estimation or determination; Fundraising
• CPC Class Codes: G06Q 30/0245 Surveys
• CPC Class Codes: G06Q 30/0246 Traffic
• CPC Class Codes: G06Q 30/0255 based on user history

Abstract

The invention relates to a device for managing a subscriber connection, the device including a mechanism for granting connection services to the subscriber connection, mechanism for monitoring reception behavior concerning predetermined messages conveyed to the subscriber connection, and a mechanism for controlling a further connection service grant to the subscriber connection based on the reception behavior.

Claims

1. A method for managing a subscriber connection, the method comprising:

granting connection services to the subscriber connection;

monitoring reception behavior concerning predetermined messages conveyed to the subscriber connection; and

controlling a further connection service grant to the subscriber connection based on the reception behavior.

2. The method of claim 1, wherein the connection services are at least one of:

talk time, messages, data connection usage of certain amount of data, free contents services, television contents, videos, music, applications, games, wireless application protocol pages, Internet pages, ringing tones, and wall papers.

3. The method of claim 1, granting the connection services is performed by using a prepaid billing system of a communications network.

4. The method of claim 1, wherein the reception behavior is monitored by monitoring opening, viewing or forwarding the messages, answering queries, or completing a predetermined task.

5. The method of claim 1, wherein the reception behavior monitoring is based on a use of subscriber identity codes and marketing message identity codes, when both the subscriber connection and a message successfully delivered are identifiable.

6. The method of claim 1, wherein the monitoring is performed over a monitoring period, which monitoring period is dividable into shorter periods.

7. The method of claim 1, wherein the amount of the further connection service grant is variable depending on at least one of:

speed of response, type of campaign, type of response, type of customer and historical data on the reception behavior.

8. A device for managing a subscriber connection, the device comprising:

means for granting connection services to the subscriber connection;

means for monitoring reception behavior concerning predetermined messages conveyed to the subscriber connection; and

means for controlling a further connection service grant to the subscriber connection based on the reception behavior.

9. The device of claim 8, wherein the connection services are at least one of:

talk time, messages, data connection usage of certain amount of data, free content services, television content, videos, music, applications, games, wireless application protocol pages, Internet pages, ringing tones and wall papers.

10. The device of claim 8, wherein the device further comprises means for granting the connection services by using a prepaid billing system of a communications network.

11. The device of claim 8, wherein the device further comprises means for monitoring the receiving behavior by monitoring opening, viewing or forwarding the messages, answering queries, or completing a predetermined task.

12. The device of claim 8, wherein the receiving behavior monitoring is based on use of subscriber identity codes and marketing message identity codes, when both the subscriber connection and the marketing message successfully delivered are identifiable.

13. The device of claim 8, wherein the device further comprises means for performing the monitoring using of a monitoring period, which monitoring period is dividable into shorter periods.

14. The device of claim 8, wherein the amount of the further connection service grant is variable depending on at least one of:

speed of response, type of campaign, type of response, type of a customer and historical data on the receiving behavior.