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CONTINGENT FEE ADVERTISEMENT PUBLISHING SERVICE PROVIDER FOR INTERACTIVE TV MEDIA SYSTEM AND METHOD

  • US 20100010887A1
  • Filed: 07/16/2009
  • Published: 01/14/2010
  • Est. Priority Date: 03/31/2006
  • Status: Active Grant
First Claim
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1. A computer implemented system for tracking sales transactions, in particular for offline sales transactions originating from an interactive, broadcast media advertisement, comprising:

  • a service provider component implemented on a computing device wherein the service provider component further comprises;

    a merchant unit;

    a transaction unit; and

    a consumer unit,wherein the merchant, transaction and consumer units further comprise a plurality of lines of computer code executed by a processing unit of the computing device that execute the merchant, transaction and consumer units,wherein the merchant unit, the transaction unit and the consumer unit cooperatively act to;

    provide to a consumer, via an interactive broadcast media advertising system associated with the service provider component, at least one discrete sales offer from a merchant affiliate;

    track the at least one discrete sales offer made by the merchant affiliate to the consumer resulting in a discrete ad acceptance event by the consumer;

    track the discrete ad acceptance event of the consumer resulting in a discrete sales transaction made by the consumer referred by the service provider; and

    charge the merchant affiliate a commission fee for the discrete sales transaction.

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