METHODS, SYSTEMS, AND COMPUTER PROGRAM PRODUCTS FOR PROVIDING ADVERTISING AND/OR INFORMATION SERVICES OVER MOBILE AD HOC COOPERATIVE NETWORKS USING ELECTRONIC BILLBOARDS AND RELATED DEVICES
First Claim
1. A method of operating an electronic billboard, the method comprising:
- detecting a mobile electronic device within a predetermined distance of the electronic billboard;
establishing an ad hoc wireless connection with the mobile electronic device;
receiving information about a user of the mobile electronic device and/or about current operating parameters of the mobile electronic device from the mobile electronic device over the ad hoc wireless connection; and
transmitting location-specific data that is associated with a geographic location of the electronic billboard to the mobile electronic device over the ad hoc wireless connection responsive to receiving the information from the mobile electronic device,wherein the location-specific data comprises content that is based on the information received from the mobile electronic device.
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Accused Products
Abstract
A method of operating an electronic billboard includes detecting a mobile electronic device within a predetermined distance of the electronic billboard, establishing an ad hoc wireless connection with the mobile electronic device, and transmitting location-specific data to the mobile electronic device over the ad hoc wireless connection. The location-specific data is associated with a geographic location of the electronic billboard. For example, the location-specific data may include advertising content, traffic and/or construction conditions, emergency information, and/or tourism information associated with the geographic location of the electronic billboard. Related methods, devices, and computer program products are also discussed.
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Citations
20 Claims
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1. A method of operating an electronic billboard, the method comprising:
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detecting a mobile electronic device within a predetermined distance of the electronic billboard; establishing an ad hoc wireless connection with the mobile electronic device; receiving information about a user of the mobile electronic device and/or about current operating parameters of the mobile electronic device from the mobile electronic device over the ad hoc wireless connection; and transmitting location-specific data that is associated with a geographic location of the electronic billboard to the mobile electronic device over the ad hoc wireless connection responsive to receiving the information from the mobile electronic device, wherein the location-specific data comprises content that is based on the information received from the mobile electronic device. - View Dependent Claims (2, 3, 4, 5, 6, 7, 8, 9, 10)
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11. A method of operating a mobile electronic device, the method comprising:
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detecting an electronic billboard within a predetermined distance of the mobile electronic device; establishing an ad hoc wireless connection with the electronic billboard; transmitting information about a user of the mobile electronic device and/or about current operating parameters of the mobile electronic device to the electronic billboard over the ad hoc wireless connection; receiving location-specific data that is associated with a geographic location of the electronic billboard from the electronic billboard over the ad hoc wireless connection responsive to transmitting the information to the electronic billboard, wherein the location-specific data comprises content that is based on the information transmitted to the electronic billboard; and displaying the location-specific data. - View Dependent Claims (12, 13, 14, 15, 16, 17, 18, 19, 20)
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Specification