SYSTEM AND METHOD FOR DYNAMIC PRICING OF MOBILE TV CONTENT
First Claim
1. A method for dynamically pricing viewing access to a mobile TV broadcast program, comprising:
- broadcasting a dynamic pricing message via a mobile TV broadcast network indicating that viewing access to a broadcast program is available through dynamic pricing;
receiving a dynamic price offer for viewing access to the broadcast program from a mobile device via a unicast network;
determining if the dynamic price offer is acceptable; and
transmitting decryption key information to the mobile device via the unicast network that will enable the mobile device to access the broadcast program if the dynamic price offer is determined to be acceptable.
1 Assignment
0 Petitions
Accused Products
Abstract
Methods and systems enable mobile TV broadcast service providers to allow dynamic pricing for access to broadcast programs. A server within a mobile TV broadcast network may negotiate the price for accessing a broadcast program with individual users via their mobile devices. The server may receive requests to access broadcast programs with price offers from mobile devices. The server may respond to price offers by accepting the price offer or by making a counter offer until a mutually agreeable price is identified. Alternatively, the server may implement any of a number of types of auctions for access rights to broadcast programs. Similar to negotiable dynamic pricing methods, once purchase requests for viewing access to broadcast content programs at current asking prices are accepted, the mobile TV broadcast service provider may transmit the appropriate decryption keys to the users who made accepted offers or bids.
65 Citations
60 Claims
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1. A method for dynamically pricing viewing access to a mobile TV broadcast program, comprising:
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broadcasting a dynamic pricing message via a mobile TV broadcast network indicating that viewing access to a broadcast program is available through dynamic pricing; receiving a dynamic price offer for viewing access to the broadcast program from a mobile device via a unicast network; determining if the dynamic price offer is acceptable; and transmitting decryption key information to the mobile device via the unicast network that will enable the mobile device to access the broadcast program if the dynamic price offer is determined to be acceptable. - View Dependent Claims (2, 3, 4, 5, 6, 7, 8, 9, 10, 11, 12)
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13. A method for obtaining viewing access to dynamically priced mobile TV broadcast programs, comprising:
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receiving a broadcasted dynamic pricing message via a mobile TV broadcast network indicating that viewing access to a broadcast program is available through dynamic pricing; displaying the broadcasted dynamic pricing message; receiving an inputted dynamic price offer for viewing access to the broadcast program; transmitting the inputted dynamic price offer to a server within a mobile TV broadcast network via a unicast network; and receiving decryption key information from the server within the mobile TV broadcast network via the unicast network that will enable access to the broadcast program. - View Dependent Claims (14, 15, 16)
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17. A server within a mobile TV broadcast network method, comprising:
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means for broadcasting a dynamic pricing message via a mobile TV broadcast network indicating that viewing access to a broadcast program is available through dynamic pricing; means for receiving a dynamic price offer for viewing access to the broadcast program from a mobile device via a unicast network; means for determining if the dynamic price offer is acceptable; and means for transmitting decryption key information to the mobile device via the unicast network that will enable the mobile device to access the broadcast program if the dynamic price offer is determined to be acceptable. - View Dependent Claims (18, 19, 20, 21, 22, 23, 24, 25, 26)
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27. A mobile device capable of viewing mobile TV broadcast programs, comprising:
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means for receiving a broadcasted dynamic pricing message via a mobile TV broadcast network indicating that viewing access to a broadcast program is available through dynamic pricing; means for displaying the broadcasted dynamic pricing message; means for receiving an inputted dynamic price offer for viewing access to the broadcast program; means for transmitting the inputted dynamic price offer to a server within a mobile TV broadcast network via a unicast network; and means for receiving decryption key information from the server within the mobile TV broadcast network via the unicast network that will enable access to the broadcast program. - View Dependent Claims (28, 29, 30)
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31. A server for dynamically pricing viewing access to a mobile TV broadcast program, comprising:
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a server memory unit; and a server processor coupled to the server memory unit, wherein the server processor is configured with software instructions to perform steps comprising; broadcasting a dynamic pricing message via a mobile TV broadcast network indicating that viewing access to a broadcast program is available through dynamic pricing; receiving a dynamic price offer for viewing access to the broadcast program from a mobile device via a unicast network; determining if the dynamic price offer is acceptable; and transmitting decryption key information to the mobile device via the unicast network that will enable the mobile device to access the broadcast program if the dynamic price offer is determined to be acceptable. - View Dependent Claims (32, 33, 34, 35, 36, 37, 38, 39, 40, 41, 42)
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43. A mobile device for obtaining viewing access to dynamically priced mobile TV broadcast programs, comprising:
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a mobile device memory unit; and a mobile device processor coupled to the mobile device memory unit, wherein the mobile device processor is configured with software instructions to perform steps comprising; receiving a broadcasted dynamic pricing message via a mobile TV broadcast network indicating that viewing access to a broadcast program is available through dynamic pricing; displaying the broadcasted dynamic pricing message; receiving an inputted dynamic price offer for viewing access to the broadcast program; transmitting the inputted dynamic price offer to a server within a mobile TV broadcast network via a unicast network; and receiving decryption key information from the server within the mobile TV broadcast network via the unicast network that will enable access to the broadcast program. - View Dependent Claims (44, 45, 46)
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47. A tangible storage medium having stored thereon processor-executable software instructions configured to cause a processor to perform steps comprising:
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broadcasting a dynamic pricing message via a mobile TV broadcast network indicating that viewing access to a broadcast program is available through dynamic pricing; receiving a dynamic price offer for viewing access to the broadcast program from a mobile device via a unicast network; determining if the dynamic price offer is acceptable; and transmitting decryption key information to the mobile device via the unicast network that will enable the mobile device to access the broadcast program if the dynamic price offer is determined to be acceptable. - View Dependent Claims (48, 49, 50, 51, 52, 53, 54, 55, 56, 57, 58)
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59. A tangible storage medium having stored thereon processor-executable software instructions configured to cause a processor to perform steps comprising:
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receiving a broadcasted dynamic pricing message via a mobile TV broadcast network indicating that viewing access to a broadcast program is available through dynamic pricing; displaying the broadcasted dynamic pricing message; receiving an inputted dynamic price offer for viewing access to the broadcast program; transmitting the inputted dynamic price offer to a server within a mobile TV broadcast network via a unicast network; and receiving decryption key information from the server within the mobile TV broadcast network via the unicast network that will enable access to the broadcast program. - View Dependent Claims (60)
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Specification