THIRD PARTY CONTENT MANAGEMENT SYSTEM AND METHOD
First Claim
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1. A method for revenue optimization, comprising:
- receiving content from a content provider;
searching a database for a first communications device;
sending the content to the first communications device;
storing the content in a repository in the first communications device;
displaying the content on the first communications device in response to an action by a user; and
forwarding the content to a second communications device.
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Abstract
The invention is a system and method that targets communications devices with content from service providers, third party content providers, sponsors, promotional partners and advertisers. The invention matches the content with communications device users using customer profiles or device usage profiles and transmits the content to communications devices over a wireless network, via the internet, or other means. The communications devices store the content in an internal repository. The content is later displayed as a result of triggers by designated users'"'"' actions.
171 Citations
20 Claims
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1. A method for revenue optimization, comprising:
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receiving content from a content provider; searching a database for a first communications device; sending the content to the first communications device; storing the content in a repository in the first communications device; displaying the content on the first communications device in response to an action by a user; and forwarding the content to a second communications device. - View Dependent Claims (2, 3, 4, 5, 6, 7, 8)
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9. A system for revenue generation and optimization comprising:
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a client application in a device configured to display content triggered by user-actuated functions on the device; a management platform configured to deliver targeted content to the device in response to at least one user-actuated function; and a network configured to facilitate communication between the client application, the management platform, and the device. - View Dependent Claims (10, 11, 12, 13, 14, 15)
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16. A method for providing mobile commerce, comprising:
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receiving device data about a user'"'"'s actions on a first communications device; receiving data from a wireless service provider about the first communications device; creating a user profile using the device data and the provider data; identifying a plurality of communications devices to target based on users profiles; transmitting targeted content to the plurality of communications devices; displaying the targeted content in response to a first user-actuated function on the first communications device; and displaying the targeting content on a second communications device in response to a second user-actuated function on the first communications device. - View Dependent Claims (17, 18, 19, 20)
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Specification