PERSONALIZED INTERNET INTERACTION

• US 20100050078A1
• Filed: 10/27/2009
• Published: 02/25/2010
• Est. Priority Date: 01/30/1998
• Status: Active Grant

• Current Assignee: Spring Ventures Ltd. (f/k/a Buy2 Networks Ltd.)
• Original Assignee: Net-Express Ltd.
• Inventors: Refuah, Aviv, Refuah, Zeev, Fenster, Maier, Nhaissi, Eli
• Granted Patent: US 8,464,159 B2
• Time in Patent Office: Days
• US Class Current: 715/706
• CPC Class Codes: G06F 16/9537 Spatial or temporal dependent retrieval, e.g. spatiotemporal queries
• CPC Class Codes: G06F 16/9566 URL specific, e.g. using aliases, detecting broken or misspelled links
• CPC Class Codes: G06F 16/957 Browsing optimisation, e.g. caching or content distillation
• CPC Class Codes: G06Q 20/04 Payment circuits
• CPC Class Codes: G06Q 20/14 specially adapted for billing systems
• CPC Class Codes: G06Q 20/28 Pre-payment schemes, e.g. "pay before"

Abstract

A method of a user interacting with an Internet, comprising: tracking interactions of the user with an Internet; analyzing said tracked interactions to determine at least one aspect of a user'"'"'s interaction with the Internet; and modifying future interactions of said user with said Internet, responsive to said determined aspect, wherein said modified interactions comprise site-content related interactions with a plurality of unrelated sites. Preferably, the aspect is adapted in real-time to reflect changes in the tracked interactions.

Claims

1. A method of facilitating user interaction with an Internet, comprising:

tracking interactions of the user with the Internet;

analyzing said tracked interactions to determine at least a part of a user profile;

receiving from the user a request for data to an Internet site;

generating information content of the site to be provided responsive to the request; and

determining a display format of the generated information content including at least one non-information-content attribute, responsive to the user profile.

2. A method of interaction with an Internet using a virtual personality, comprising:

providing a virtual personality, which is a complex of characteristics that distinguishes an electronic person, for the purpose of interacting with an Internet;

receiving a request for interaction, with said Internet, from a user with whom said virtual personality is associated;

identifying at least one prospective site for the interaction, from a plurality of unrelated sites;

automatically analyzing a content of said site, to determine a match to said virtual personality, the analysis including determination of at least one trait of the site; and

electing to perform said interaction or modifying a performance of said interaction responsive to said analysis.

3. A method of facilitating Internet interaction with a user, comprising:

receiving, from the user, a request for one of a plurality of virtual personalities available for interaction with a particular site, wherein a virtual personality comprises a complex of characteristics that distinguishes an electronic person, for the purpose of interacting with an Internet; and

providing content from the particular site using the selected virtual personality.