Systems and Methods for a Graphical Personal Assistant with Context-Sensitive Advertising
First Claim
Patent Images
1. A computer implemented method for providing context-sensitive advertisements comprising:
- providing, via a computing device, an advertiser access to a plurality of utilities that allow users to electronically manage trip items in a trip itinerary;
providing an interactive tool to allow the advertiser to create an advertisement related to the trip items;
receiving from the advertiser an identification of utilities in the plurality of utilities in which the advertisement will appear; and
inserting the advertisement in the identified utilities.
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Abstract
A system and method provides an advertiser access to a plurality of utilities that allow users to electronically manage trip items in a trip itinerary. An interactive tool allows the advertiser to create an advertisement related to the trip items. An identification of utilities in the plurality of utilities in which the advertisement will appear is received from the advertiser. The advertisement is inserted in the identified utilities.
65 Citations
20 Claims
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1. A computer implemented method for providing context-sensitive advertisements comprising:
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providing, via a computing device, an advertiser access to a plurality of utilities that allow users to electronically manage trip items in a trip itinerary; providing an interactive tool to allow the advertiser to create an advertisement related to the trip items; receiving from the advertiser an identification of utilities in the plurality of utilities in which the advertisement will appear; and inserting the advertisement in the identified utilities. - View Dependent Claims (2, 3, 4, 5, 6, 7, 8, 9, 10, 11, 12, 13, 14, 15, 16, 17, 18)
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19. A tangible machine-readable medium having stored thereon a set of instructions, which when executed by a machine perform a method comprising:
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providing an advertiser access to a plurality of utilities that allow users to electronically manage trip items in a trip itinerary; providing an interactive tool to allow the advertiser to create an advertisement related to the trip items; receiving from the advertiser an identification of utilities in the plurality of utilities in which the advertisement will appear; and inserting the advertisement in the identified utilities.
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20. A computer system comprising:
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at least one server for; providing an advertiser access to a plurality of utilities that allow users to electronically manage trip items in a trip itinerary; providing an interactive tool to allow the advertiser to create an advertisement related to the trip items; receiving from the advertiser an identification of utilities in the plurality of utilities in which the advertisement will appear; and inserting the advertisement in the identified utilities.
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Specification