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PROVIDING CONTENT RESPONSIVE TO MULTIMEDIA SIGNALS

  • US 20100063880A1
  • Filed: 03/13/2009
  • Published: 03/11/2010
  • Est. Priority Date: 09/13/2006
  • Status: Active Grant
First Claim
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1. A method of providing information, comprising:

  • providing a communication session of at least one of audio and video media;

    applying automatic recognition to media transferred on the communication session;

    selecting an advertisement, by a processor, based on the automatic recognition;

    selecting non-advertisement information, by the processor, responsive to the automatic recognition; and

    presenting the selected advertisements and the selected non-advertisement information, during the communication session.

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